Tanduay honors Filipinos on 165th year

IN marking its 165th anniversary this year, Tanduay celebrates its people and its past as it will soon launch a coffee table book that highlights the men and women behind its success and converting its old Quiapo distillery into a brand museum.

“As we celebrate the 165th anniversary of Tanduay Distillers this year, we give credit to the people who have made us the world’s number 1 rum,” said company President Lucio “Bong” Tan, Jr. “They are the often-unrecognized people who silently enjoy and consistently patronize Tanduay. The fisherfolk, the farmers, the chefs, the Balikbayans, the working class, the young professionals, and every Filipino, who celebrate life! We are grateful for all of you”

The company will be converting its distillery in Manila into a museum that will showcase its rich and colorful history as well as give its visitors a multi-sensory experience on how its products are made.

As one of the oldest liquor companies in the country, Tanduay looks to continuing its success through market expansion and the development of a more premium blend.