Allianz remains Interbrand’s number 1 insurer for 4th year in a row
GLOBAL insurance brand Allianz continues to be the world’s no. 1 insurer according to Interbrand’s Best Global Brands ranking, its fourth year on top of what is widely regarded as one of the most relevant documents in all of brand management.
“Allianz’s brand growth means that our customer and investor base recognize that we are an increasingly important and relevant part of their lives, and that is why they choose us as their partner in securing their futures,” said Allianz PNB Life Chief Marketing Officer Gino Riola. “Our brand value has risen equally across Interbrand’s three measures of financials, brand importance, and performance, which we’re very proud about.”
In the Philippines, Allianz PNB Life’s most notable sustainable transport campaign, Ride Safe, has grown significantly since it began in 2020. The company has partnered with many organizations and local government units to develop projects such as a solar-powered pitstop, art installation bike racks, a rest stop for cyclists called The BikeYard, and a mural highlighting the importance of caring for the environment. Allianz PNB Life also has plans of expanding the campaign to include bike mechanic training.
Allianz PNB Life also pushes for sustainability through financial education, wellness, and inclusion with Allianz Kaagapay, the company’s financial literacy program.
The program targets underserved sectors in the country and helps them develop financial skills such as money management, income generation, and more.
Allianz PNB Life also provides participants with free life insurance of up to P25,000. The coverage is valid for one year after the session, giving participants a free trial of the benefits of being financially protected.
Aside from being a champion of sustainability, Allianz PNB Life is also recognized as the strongest bancassurance player in the Philippine insurance industry.
For more information, visit www. allianzpnblife.ph.