P100K up for grabs in Boracay jingle contest
WITH Boracay Island now ready for business after the long wait due to the pandemic, comes the opportunity to host more meetings, incentives, conventions, conferences and events (MICE) at a massive scale.
In active partnership with the Department of Tourism Region 6 (Western Visayas), the Local Government of Malay and the Boracay MICE Alliance launch the “High 5 Boracay Songwriting Contest.”
The project promotes a daily 5 p.m. habit in cleaning up the shores of Boracay while an official jingle is played.
Cleofe Albiso, chairman of Boracay MICE Alliance and managing director of Megaworld Hotels and Resorts, believes that “[i]n Bayanihan Spirit, we can gradually recover whatever we have lost in the past few years and declare that we are for sustainable tourism here in the island.”
The composer of the winning entry will not just take home the coveted P100,000 cash prize but will also be recognized as creator as the winning jingle airs over radio stations and other platforms for the purpose of its intended use.
Visit Boracay MICE Alliance’s Facebook fan page to locate the voting link pinned at the top of the page or visit https://bit.ly/3fTJcvO to listen to all entries and until voting closes on December 31.
Finalists include “Boracay” by Rhode Ryan Velez, “High 5 Boracay” by Jamie Roy, “Isla Boracay” by Daenniel Fernandez, “Boracay Boracay Boracay” by Archie Dairocas, and “Clean Haven” by Simon by Moses Almira.
Regional Director Cristine Mansinares of the Department of Tourism 6 “hopes the project to gain more support to maintain the project and for everyone to be part of our goal to making Boracay better than ever.”