Elevated Aurora Festival 2024 comes to Clark
THE Aurora Music Festival, one of the most-anticipated concerts in the Philippines, is finally taking place on April 6 and 7 in Clark Global City, Pampanga.”
Presented by FWD Life Insurance and EPIC Events, Aurora Music Festival 2024 is on its third and finest installation, featuring a spectacular lineup of OPM artists.
On Day 1, Ppop Kings SB19, Moira dela Torre, December Avenue, Juan Karlos, Adie and Cup of Joe will revitalize the audience with their freshest hits. On Day 2, icons Rico Blanco, Parokya ni Edgar, Kamikazee, Orange & Lemons, Itchyworms, and Andrew E. will liven up the festival with their timeless classics.
To add excitement to the festival, a pre-event celebration happened at the Greenfield District Central Park hosted by Jae Miranda, with performance from singer-songwriter Rob Deniel.
FWD Life Insurance’s Chief Marketing and Digital Business Officer, Roche Vandenberghe, and Epic Events CEO, Louie Alcantara, shared with Music Geek what to expect from the 2024 Clark Aurora Music Festival and Hot Air Balloon Display.
With the impressive roster of performers, Alcantara revealed that this year’s festival is unlike previous festivals, “What we have in mind is the next level of Aurora. We want it to be more exciting with an elevated experience for Aurora 2024.”
“Performers are always ready and all out. You’ll see the best of the best performances of the artists,” Alcantara added.
Moreover, FWD’s 10th year celebration adds a special touch to the festivities.
Vandenberghe enthusiastically detailed an exciting collaboration for the festival.
“We are introducing our latest product, The One For Music Lovers. By purchasing this plan along with an orange ticket, attendees will enjoy exclusive perks such as dedicated entry lanes,” she explained.
For example, ticket holders can gain early access by 30 minutes, enjoy exclusive merchandise, and partake in numerous surprises. FWD promises rewards and an enhanced festival experience.
At the media launch, Alcantara unveiled Epic Events’ promising partnership with FWD Life Insurance.
“We’re thrilled to enhance the concert experience for everyone,” Alcantara said, adding that they would love to collaborate further in the coming years.
Vandenberghe further detailed their joint venture, highlighting FWD’s unique approach as a PanAsian insurer. “FWD goes beyond traditional insurance. We empower Filipinos to embrace life’s celebrations,” she explained, noting FWD’s decade-long presence in the Philippines and its reputation for exceptional customer service.
In addition to celebrating life, FWD aims to reshape perceptions of insurance, particularly targeting the next generation.
“As the insurer of the future, we aim to safeguard the lifestyles and passions of Filipinos, including their love for music,” Vandenberghe stated.
Building on their success with insurance tailored for gamers, FWD introduces “The One For Music Lovers,” catering to concert enthusiasts and musicians alike. Priced at P330, the plan covers a range of illnesses, including loss of hearing, loss of speech, accidental death, and more, with coverage up to half a million pesos and convenient online purchase options.
As the event unfolded, a symbolic hot air balloon illuminated the venue, symbolizing the partnership’s buoyant spirit.
The stage then belonged to Rob Deniel, who captivated the audience with his highly anticipated performance. Deniel treated the crowd to a medley of his original tracks such as “Sinta,” “Ulap,” “Ang Pag-ibig,” and his latest hit, “Miss Miss.” He also serenaded the audience with a heartfelt rendition of Orange and Lemons’ “Hanggang Kailan,” before concluding his set with his debut song, “Baby I Tried,” leaving a lasting impression on all attendees.