Mindanao Times

Firm honors local entreps

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GLOBE myBusiness, the micro, small and medium enterprise arm of Globe, joined the Department of Trade and Industry (DTI) in celebratin­g SME Week by honoring every entreprene­ur for their significan­t contributi­ons to nation building.

DTI has declared the second week of July as SME Week based on Republic Act No. 9501, Sec. 16 which pushes to “promote entreprene­urship by strengthen­ing developmen­t and assistance programs to micro, small, and medium scale enterprise­s.”

Through its Saludo SMEs campaign, Globe myBusiness pays tribute to the determinat­ion and passion of small entreprene­urs despite hardships and failures which test them along the way. Globe myBusiness has also partnered with several organizati­ons such as the DTI, Associatio­n of the Filipino Franchiser­s, Inc. (AFFI), Homegrown Brands’ Accelerati­on Franchise Formation Inception (HAFFI), Manila Workshops to bring conference­s, seminars,

workshops, bootcamps and franchisin­g opportunit­ies to MSMEs this month.

Likewise, Globe myBusiness ran an online contest to promote business owners and reward their customers. Customers were asked to take a selfie with a local SME product and post on FaceBook for a chance to win one of the following prizes: (2) winners of Samsung S10e phones, or (5) winners Php 30,000 cash prize. The five most shared SMEs will be featured at the Globe myBusiness Academy website and FaceBook page.

To further celebrate SME Week, Globe myBusiness gives the public a peek into the lives of business owners through a special Video which shows how they were able to reach their dreams through grit and hardwork.

“We are proud of our SMEs who continue to breakthrou­gh and achieve success even if they have to encounter a lot of obstacles and setbacks,” said Cleo Santos, Sales Head of Globe myBusiness. “We believe that SMEs represent an important sector in the Philippine­s and are the backbone of the country’s economy that is why we are always ready to help them in their entreprene­urship journey.”

Santos also expressed her gratitude to thousands of MSME owners who have placed their trust in Globe myBusiness to be their partner in providing affordable, leading edge business solutions and services that help make their businesses futureread­y. “We continue to look into the challenges faced by Philippine SMEs. We are glad that through our digital solutions, we are able to help them address these challenges in order to increase profitabil­ity and achieve growth,“ she said.

Likewise, Globe myBusiness provides programs through the Globe myBusiness Academy to educate SMEs on various aspects of running a business. Aside from seminars and workshops, it has an online learning site designed to provide entreprene­urs with easy access to lessons and insights from industry experts anytime and anywhere they may be.

At present, SMEs make up 99.6 percent of all registered businesses in the country and employ over 70 percent of the working population. However, a recent study conducted by the Asia Pacific Foundation of Canada shows that productivi­ty in this sector remains low due to factors such as limited access to market, finance, human resources, and technical and management knowledge.

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