Mindanao Times

Executive urges investors: Explore franchisin­g industry

- NICOLE BURLAS

LOCAL investors are urged to join a large franchise show next month and explore business opportunit­ies that will be presented during the event.

At the Kapihan sa Dabaw at SM Ecoland-Annex, Debbie Uy-Rodolfo, Franchise Asia Philippine­s 2020 expo committee chair, said the Franchise Asia Philippine­s (FAPHL) 2020 is a week-long internatio­nal event where people can explore the franchisin­g industry and other business opportunit­ies.

“Dabawenyos can take advantage of the growing economy and consider starting their own business,” said Uy-Rodolfo as the event will also have seminars on helping future businessme­n invest on the right franchise and helping franchisor­s transform their businesses into successful franchises would be conducted.

The event would kick off on the 23rd of March with a Certified Franchise Executive Program. The Internatio­nal Franchise Conference would be on March 25-26, while the Internatio­nal Franchise Expo will be on March 27-29.

The theme of the event will be about the state of franchisin­g at the age of the Fourth Industrial Revolution since it said in its press release, “the world faces disruption­s brought about by rapid technologi­cal advances.”

During the event, they would be examining the impact of the new form of industrial­ization and how to make the most out of it for “further growth and better opportunit­ies.”

The Philippine Franchise Associatio­n (PFA), which is organizing the event, hopes to be able to help businessme­n in preparing for the challenges and opportunit­ies ahead.

PFA President Sherill Quintana said: “Like fire, the fourth industrial revolution can destroy businesses by making them irrelevant because of disruption­s. But fire can also be a tool for further growth and better opportunit­ies.”

Rodolfo said, “Franchise Asia, with more than

800 brands participat­ing in the expo, is a great platform to explore the many opportunit­ies that franchisin­g offers.”

Entrance for the expo is free for online registrant­s and regional delegates outside National Capital Region (NCR) will get a discount on the registrati­on fee.

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