Mindanao Times

Community approach key to campaign success: exec

- BY JENI ANNE G. ROSARIO/ADDU INTERN

THE collaborat­ion between the government and all stakeholde­rs is necessary to ensure the success of the campaign to educate the public about financial literacy, an official of the Securities and Exchange Commission (SEC) said last week.

“The challenge of educating the people on financial literacy… comes easier when the community moves with a shared goal in mind,” Katrina Jamilla Ponco-Estares, director of the SEC-Davao Extension Office (SEC-DEO).

The office, which was one of the nine SEC extension offices that simultaneo­usly launched the SEC Campaign Networks online, forged an agreement with five partners for the campaign.

“Let us nurture this relationsh­ip, maximize our resources, and broaden our impact,” she said as she addressed the partners of the office.

The nine offices were able to secure the commitment of 31 stakeholde­rs, both public and private, as the SEC expands the campaign it launched two years ago.

Lawyer Emilio B. Aquino, SEC chair, commended the extension offices for initiating the forging of partnershi­ps necessary to expand the reach of the agency in informing the public about financial literacy, particular­ly in identifyin­g illegal investment schemes and veering away from them.

“We continue to adapt these strategies towards capital market promotion, investor protection, and stakeholde­rs awareness and satisfacti­on for our nation’s economy,” Aquino said.

Another SEC official, newly-reappointe­d Commission­er Javey Paul Francisco, also emphasized the importance of the commitment of the partner-stakeholde­rs to the campaign. Your commitment serves as the foundation of this Campaign Network program for the EOs, which is anchored on multi-sectoral cooperatio­n,” he said.

He pointed out that the partnershi­p was among the key programs of Aquino as it was part of his action plan which was to “to establish networking mechanisms that will seek to educate and empower every Filipino wherever situated in the Philippine­s and even outside the country on how to make sound and discerning financial decisions.”

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