Achieving clarity through charity
Viewing the world beyond the line of sight
Clarity is often found with a purpose. There is a reason why we do the things we do, and if there was no mission or direction, then we’re all just mindlessly treading through life into oblivion. It doesn’t get any clearer than that.
The shoe brand TOMS advocated the need to help others, espousing the one-for-one business model, by donating shoes to those in need each time a pair of theirs is sold. Soon, startups followed suit as TOMS popularized a format that works towards the good alongside meeting individual and practical needs. Locally, online retailer Four Eyes took on this concept for prescription eyewear as they work together with nonprofit partner charities like World Vision Philippines. Each sale will give someone in need access to affordable prescription eyewear. Unlike any brick and mortar optical shop, this online store makes it possible to provide quality eyewear at a fraction of the going price.
There’s nothing complicated about it. They’re clear with their mission: help more folks see the good with a pair for a pair.
Four Eyes. www.foureyes.com.ph. 505-5085.