An un­der­ly­ing com­mit­ment to her pas­sions keeps Bea De Je­sus busy

Northern Living - - COVER STORY - TEXT LEX CELERA PHO­TOG­RA­PHY JOSEPH PAS­CUAL

Aside from her cur­rent day job as art di­rec­tor for a pop­u­lar book­store chain, Bea De Je­sus keeps her­self oc­cu­pied with her cloth­ing brand Sune, her sta­tion­ary brand Snail Mail, and soon, an­other pro­ject that fo­cuses on in­dige­nous ma­te­ri­als called Abaca. But the 28-year-old isn’t sim­ply jump­ing in and out of her dif­fer­ent in­ter­ests. De Je­sus keeps a firm grasp on what­ever she’s work­ing on, eyes wide open—a qual­ity she picked up from her mar­ket­ing and sales back­ground. Af­ter her stint in sales, De Je­sus earned enough to send her­self to a graphic de­sign course abroad, and even­tu­ally be­came a free­lance graphic de­signer. Ac­cord­ing to her mother, her propen­sity for be­ing fear­less was ob­vi­ous from her child­hood. Now, her knack to push bound­aries man­i­fests in what­ever work she takes on, whether in de­sign or busi­ness.

What’s your aes­thetic?

It’s min­i­mal. It’s clean. [But] I like mix­ing styles. I like adding rough el­e­ments.

What’s on your read­ing list?

Right now, I’m read­ing Just Kids by Patti Smith, and Mod­ern Ro­mance by Aziz An­sari. I tend to read a lot of books at the same time, be­cause some­times, I leave one of the books I’m read­ing in the car or at home, and end up read­ing some­thing else.

Who are your in­flu­ences?

For style, it’s sis­ters Vanessa and Vic­to­ria Traina,

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