SUM­MER STO­RIES

Her­itage and fash­ion tie loose ends at Com­monThread

Northern Living - - SPECIAL FEATURE - TEXT KRYZETTE PAPAGAYO PHO­TOG­RA­PHY CHOLA TO­LENTINO IL­LUS­TRA­TIONS JAYCELINE SO­RI­ANO

There are dif­fer­ent ways to tell a story. Up front, it could be a declar­a­tive that un­folds dif­fer­ent col­ors and nar­ra­tives. Some­times the story dis­sects and mir­rors ex­pres­sions and feel­ings. Fash­ion tracks a sim­i­lar frame­work as each piece tells its own story.

Com­monThread is a life­style store that as­cends from this aim. Telling style sto­ries through their well- cho­sen prod­uct selections, it is a hub for cloth­ing, footwear, and life­style pieces. “What we of­fer in Com­monThread are pri­mar­ily fun, ca­sual brands that have an in­ter­est­ing story or dis­tinct point of view,” says Anne Gon­za­lez, manag­ing di­rec­tor of Terry SA.

The store has be­come a me­nagerie of her­itage brands since its in­cep­tion in 2013, from their flag­ship Hava­ianas, to in­ter­na­tional and lo­cal brands Gioseppo, Veja, Rene­gade Folk, and Gouache. The selections are care­fully thought, be­spoke, and takes off from each brand’s story. All pieces are se­lected to fol­low the frills and themes of ev­ery sea­son. “Our idea is to mix up the of­fer­ings to keep things fresh in the store. But the brands al­ways have to be fun and in­ter­est­ing,” says Gon­za­lez.

Whether you’re jet­set­ting around the globe or ex­plor­ing lo­cal sights, take with you pieces that weave form and func­tion. Sum­mer sto­ries are often col­ored with dis­cov­ery and ex­plo­ration — start it right at Com­monThread.

Com­monThread is lo­cated at Level 2, Green­belt 5 and R2, Power Plant Mall Rock­well.

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