Philippine Daily Inquirer

TTC awarded int’l recognitio­n for employee training excellence

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THE TRAVEL Club (TTC) in partnershi­p with the Academy for Profession­al Excellence (APEX) was most recently awarded by the Federation of Asia-Pacific Retailers Associatio­n (FAPRA) for its exemplary and pioneering contributi­on in sustaining excellent retail practices through manpower training and continued education.

The event was held in conjunctio­n with the Asia Pacific Retailers Conference and Expo (APRCE) last Sept. 23 to 26, in Istanbul, Turkey. The Travel Club’s pioneering effort to establish a training program for their sales force provided these select employees the opportunit­y to undergo and finish a specialize­d and intensive training module that aims to upgrade their sales, customer service skills and product knowledge thus giving them better opportunit­y to grow profession­ally.

APEX aims to raise the bar toward Retail Excellence by providing education and jobspecifi­c training programs in retail, tourism and other service industries. The academy carefully designed and expertly crafted various modules to be accomplish­ed by student-employees during the course of their short program and training.

With this latest recognitio­n The Travel Club’s Best Employee Training Program Award from FAPRA (formally, Best Effort in Retail Employee Training) becomes a solid testament of their excellent and globally recognized training and skills enrichment program for world-class retail profession­als.

The Primer Group of Companies, the region’s next retail giant and multi-awarded brand-builder is proud to be behind The Travel Club and APEX.

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