Prada’s ‘decorativism’
Contrasts and dichotomies in Resort 2016 collection
STEVEN Meisel captures a series of informal portraits for Prada’s Resort 2016 advertising campaign. Pop decorativism is subverted by industrial minimalism.
Lexi Boling, Meghan Collison, Ina Jensen, Lineisy Montero, Julia Nobis and Greta Varlese are bad girls turned good, or good girls turned bad, with that kind of unhinged innocence.
There is a dialogue of contrasts and dichotomies. High-impact pieces, with soft silhouettes, are based on the simple T-shirt. Paillette-covered coats, leather shifts and skin-tight printed sweaters are layered over extra-long striped sleeves.
Multicolor bags in printed or perforated leathers and bold, oversize earrings are all part of the story.
Decorativism, in the serial repetition of symbols, recalls the concept of post-pop art. Simplicity becomes uniqueness.
An anonymous silver backdrop suggesting a post-industrial landscape jars with this sensual overload, suggesting the collection’s recurring rabbit motif is perhaps not as naive as it seems. Shadow falls across the images, reminding us that darkness and light often come entwined.
In the Philippines, Prada is exclusively distributed by Stores Specialists, Inc., a member of SSI Group, Inc., and is available at Greenbelt 4. Visit www.ssilife.com.ph for more information.