ALI’s new ‘ultra-luxury’ residential tower unveiled

PROPERTY giant Ayala Land Inc. has beefed up its inventory of “ultra-luxury” high-rise residences in the metropolis with the launch of the P20.5-billion Park Central Towers at the corner of Paseo de Roxas and Makati Ave. in Makati, pitched as its most iconic property to date.

The first of the twin towers developed under upscale brand Ayala Land Premier (ALP) will have 69 stories with 281 spacious private residences. Unit prices range from P32 million to P477 million.

The tower has unit sizes starting from a two-bedroom unit at 138 square meters to a three-level penthouse unit, called Anadem Villa One, at around 1,635 sqm. Turnover is targeted by 2024.

Although the project has yet to be offered to the public, ALP has now sold P8.3 billion or 40 percent of the inventory to premium clients, who are given a first crack at new ALP projects.

The P20.5 billion sales covers on- ly to tower 1 and does not include inventory under the yet-to-be launched second tower.

“ALP competes in a valuable segment in the market. The players are very select, and it is by delivering these one-of-a-kind properties in choice locations that ALP handily distinguishes itself,” said Jose Juan Jugo, ALP managing director.

“There are typically only five units per floor. Since most units have their own dedicated private elevators, well-heeled residents will likely not see each other in the elevator lobbies or lifts,” Jugo added.

The project will rise in the former site of the old Mandarin Hotel at the Roxas Triangle, where ALP’s other ultra-luxury residential projects, One Roxas Triangle and Two Roxas Triangle, are located.

Apart from the exceptional location and elegant design, ultra-luxury residences are defined by ALP as one that devotes generous living space.

“Park Central South Tower will sell for an average price of about P300,000 per sqm,” said ALP sales head Mike Jugo, adding that unit prices averages at P80 million.

Typically, Mike Jugo said ALP’s clients were high-networth people in their 40s or 60s but he said this project had drawn interest from young affluent people and recent buyers were mostly end-users rather than investors who intent to lease out the units.

The building’s unique architectural design includes a special fourstory high common space called Sky Terraces that will house either a gym, swimming pools, residents’ lounge or spas.

Anchoring the luxury appointments and central location is an upscale retail podium that is envisioned to house highly-curated shops and restaurants.

The renowned Leandro V. Locsin & Partners collaborated with a boutique luxury Singaporean architectural firm, Soo Chan Design Associates and noted Japanese design group, Studio Taku Shimizu to come up with an iconic design for the structure.