Philippine Daily Inquirer

Multi-awarded all-new AudiQ5and its success story

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There has been much excitement about the all-new Audi Q5 since its grand launch in the Philippine­s last week. The Audi Q5 has been the best-selling luxury SUV since its launch in 2008, selling around 1.6 million units worldwide.

The Audi Q5 is not only a best seller but also a global award winner. Car experts here and abroad have described the Audi Q5 as the "SUV that can satisfy a wide breadth of consumer demand."

This SUV with the four rings appealed with its sporty-versatile character and state-of-theart technology.

In subsequent years, Audi progressiv­ely extended the Q5's engine lineup and included a new variant: the Q5 hybrid quattro.

From 2009 to 2015, the Q5 establishe­d itself as the world's most successful SUV in its class, winning over an above-average share of new customers for Audi.

In its last full sales year, it still dominated in markets of all key sales regions, especially in China where it had a 65 percent share in its segment.

The all-new Audi Q5 that arrived in the country this month has been given honors by prestigiou­s award giving bodies. In 2016, Auto Zeitung, a German automobile enthusiast magazine, awarded the Audi Q5 in the Auto Trophy 2016 competitio­n, along with other premium models from the Audi brand.

This was followed after by the Audi Q5 becoming the overall winner in the "All-terrain ve- hicle and SUV from EUR 30,000 to 50,000" category of Auto Bild Rad, Europe's biggest all-wheel drive vehicle magazine.

This 2017, DEKRA Used Car Report selected the Audi Q5 as the best SUV. The DEKRA Used Car Report is based on the results of around 15 million general inspection­s.

Adding to the list of awards was the five-star score given by the Euro NCAP to the all-new Audi Q5 this year. The top score means the bestseller from Ingolstadt is among the safest automobile­s in its class.

The Audi Q5 showed off its strengths in every type of test. The new generation of the strong-selling Audi model scored points for occupant protection, child safety and pedestrian protection.

Also contributi­ng to the SUV's rating were the driver assistance systems that are standard equipment, including pre sense city, the emergency braking system that reacts to vehicles up ahead of the car and to pedestrian­s.

The Q5 achieved excellent values for crash safety, even though its overall weight has been reduced by up to 90 kg (198.4 lb). The outstandin­g NCAP test results underscore the high standards the brand with the four rings upholds in the areas of active and passive safety, and in lightweigh­t constructi­on.

Euro NCAP has been conducting comparativ­e testing of new cars for crash safety since 1997. The testing organizati­on's membership comprises a number of European transport ministries and automobile clubs, insurance companies and consumer protection groups. Its comprehens­ive range of test requiremen­ts are considerab­ly more demanding than the specificat­ions set by European legislator­s.

 ??  ?? The Audi Q5 has been the best-selling luxury SUV since its launch in 2008.
The Audi Q5 has been the best-selling luxury SUV since its launch in 2008.

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