STARBUCKS MARKS 20TH ANNIVERSARY WITH A TRIBUTE TO FILIPINO CRAFTSMANSHIP
The Philippines’ traditional woven design is showcased in Starbucks’ 20th anniversary collection.
The popular coffee brand honors the local market that has warmly received its various product servings with merchandise that pays tribute to Filipino craftsmanship.
On Dec. 1, Starbucks will release a special collection inspired by local textiles and designed with fine materials including Swarovski crystals and real white gold.
The limited-edition items will be exclusively available from 2-8 p.m. at Starbucks 6750 on Ayala Avenue, where the Seattle brand first opened its doors on Philippine soil. It was during the Christmas season, too, when Starbucks began brewing coffee on Dec. 4, 1997.
The Philippines is Starbucks’ third market outside North America. This December, the coffee brand relives these memories with a celebration for its 20th year, beginning with the release of a special collection and rare coffee beans that traces its growth.
The bejeweled 20thanniversary mugs and tumblers include the classic Ayala 6750 Mug, as well as the Starbucks Reserve and Roastery exclusive, Hacienda Alsacia.
Elaborately designed, the anniversary mugs and tumblers show an appreciation of Philippine woven art. The mugs feature 200 white and emerald Swarovski crystals set in traditional textile patterns, come with special-edition numbered certificate and ready-to-gift boxes stamped with the Starbucks wordmark.
The most precious item for release is the 20th-anniversary mug in full white gold. Starbucks created this rare premium item as a nod to Philippine heritage. Only 500 pieces will be produced of these collectible anniversary mugs which are adorned with 200 lovely Swarovski crystals. The item is priced at P6,295.
Coffee lovers can also avail of the 12-oz double-wall ceramic versions of the 20th anniversary mug, and take their pick between the silver and white colors. These items exude holiday festivity and celebrate the season most cherished by Filipinos with fine mugs with press-in white gold covers. Only 1,500 pieces of each mug will be available for P4,295.
The dazzling 16 fl oz opaque white acrylic tumbler features the 20th anniversary weave pattern in silver foil and offers both functionality and understated glam for P895. Each tumbler comes with a package and a hangtag for gifting.
Also to be released on Dec. 4 is the Starbucks 6750 Ayala Mug—matte black ceramic mugs designed with the gold Siren decal.
The artwork is rendered anew in this 12 oz tribute item that features special handpainted finishes and comes in an elaborate gift package. The 6750 branch will exclusively carry the item priced at P1,295.