BLACKPINK’S LISA STARS IN DREAMY BULGARI JEWELRY CAMPAIGN
Zendaya, Lily Aldridge and Vittoria Ceretti round up quartet of powerful women for ‘Magnifica 2021’
In the early 1980s, Bulgari came out with a legendary advertising campaign called “Dream,” whose surreal and eclectic images represented the Roman high jeweler’s relentless search for beauty and its propensity towards endless creative horizons.
Forty years later, Bulgari opens a new path into an extraordinary world beyond time and space.
The new “Magnifica 2021” Bulgari brand campaign invites viewers to set their imagination free and give shape to each and every vision. It stars a quartet of powerful women, namely, Hollywood star Zendaya, Italian top model Vittoria Ceretti, Blackpink’s Lalisa Manobal and supermodel Lily Aldridge.
This is Zendaya’s second time to star in a Bulgari campaign. An emblem of strength, empowerment and resilience, she is a source of inspiration for more than 90 million followers and for the Roman jeweler itself.
Traveling the world since she was 14 to work with the greatest designers and most famous photographers, Ceretti now makes a stop in her home country to turn an imaginary Rome into her latest runway.
Mysterious and simply stunning, she exudes the kind of attitude only Bulgari can inspire.
Blackpink’s Lisa wears Bulgari her way, making every shot of the campaign a stage to light up with her unique presence.
Her bold performances are perfectly in tune with the marriage of irreverence and ultimate glamour Bulgari stands for.
Genuine and naturally sophisticated, supermodel Aldridge has been part of the
Bulgari family for six years now and keeps enchanting her global audience with her unmatched vitality, seduction and positive energy.
The four wear some of Bulgari’s most legendary designs, from charming Serpenti and glamorous Divas’ Dream to scintillating Fiorever jewels and breathtaking high jewelry creations in images shot by Spanish director and photographer Txema Yeste.