LEXUS DESIGN AWARD 2022 NOW OPEN FOR ENTRIES
The Lexus Design Award is an international design competition targeting the next generation of innovators around the world, which aims to provide an opportunity for innovators to work with a world-famous designer as a mentor to create prototypes of their designs.
Through this initiative, Lexus hopes to contribute to nurturing and supporting creators. The competition is now on its 10th year.
Entrants need to demonstrate how their creative ideas express three key principles of the Lexus brand: Anticipate, Innovate and Captivate. Their design should anticipate global challenges facing future society and imagine engaging and innovative ways to contribute to a sustainable and happy future for all.
Notable past winners are “Ooho!,” an edible capsule-shaped packaging made from seaweed as an alternative to the plastic bottle; “Algorithmic Lace,” a 3D printing technology that works with handmade elements to create, among other groundbreaking things, a bra for breast cancer survivors, and “Portable Solar Distiller,” which makes clean drinking water from polluted water or sea water using sunlight.
An elite judging committee will review the entries, choosing six finalists to be announced in early 2022. These finalists will have the opportunity to liaise with four internationally renowned creators, who will mentor them. Personal guidance from these mentors will help the finalists build prototypes that bring out the potential of their ideas.
The finalists’ prototype development will be funded by Lexus with a budget of £20,000 (roughly P1.4 million) per finalist. In mid2022, the finalists will present their final proposals to the judges, who will then select one Grand Prix winner.
Lexus will announce the names of the Lexus Design Award 2022 judging committee members and mentors later this year.
Entries can be submitted online at LexusDesignAward.com until October 10.