CHRISTMAS LIGHTS FESTIVAL, JOSE MARI CHAN VIRTUAL CONCERT IN MAKATI CBD
Ayala Land and Make It Makati continue to bring joy and magic to the Christmas celebration. “Festival of Lights: Virtual Edition 2021” is happening through a two-part show in partnership with Globe Studios, led by director Quark Henares and Acid House, and copresented with Coca-Cola.
This year’s lights show is bigger, better and brighter, as music icon Jose Mari Chan collaborates and conducts a heartwarming medley composed of his iconic holiday songs for both installments. The initial premiere of part one aired on Nov. 12, and part two launches soon.
To make the light show accessible to more people, onground QR code displays and digital boxes will be placed in areas of the Makati Central Business District and Circuit Makati such as underpasses, walkways, malls and parks.
According to Chrissy Roa, marketing head of Ayala Land
Estates, “Families and friends may be physically apart, but the country’s most-loved Christmas lights and sounds show aim to give deeper meaning and greater joy to the holiday by connecting everyone, near or far.”
Augmented reality Instagram filters will also be launched for a complete digital Christmas celebration. Featuring the lights and sound show in the background, the filter transports social media users to the festive Ayala Triangle Gardens.
Best filter
Ayala Land is also hosting a contest for the best entries that use the filters. One grand prize winner will receive a four-day, three-night, all-expense paid trip to El Nido, Palawan, for two, inclusive of airfare in partnership with AirSwift, free food and reverse transcription-polymerase chain reaction testing.
Runners-up will receive: 10 Seda Hotels gift certificates
for an overnight stay or a free dine-in dinner for two, or four round-trip airfare tickets from Manila to Boracay.
To join, contestants must post their entries on their Face
book page, Instagram feed and Instagram Stories with the official tags and hashtags: @makeitmakati, @ayalaland, #FestivalOfLightsVirtualEdition, #ChristmasInOurHearts,
#MakeItMakati and #AyalaLand from Nov. 20 to Jan. 9, 2022.
On Dec. 15, Jaime Velasquez Park and Legazpi Active Park welcome families to anticipate Christmas together with a
Simbang Gabi.
On Christmas Day, Ayala Land and Make It Makati are hosting an online concert with Chan and Manila Symphony Orchestra.