The scent of a new femininity, Gabrielle Chanel entices women to express who they are openly, with their intimate, unvarnished truth
If society had its way, Gabrielle Chanel would have been a humble seamstress working with needle and thread; but she decided otherwise: she would be a woman of fashion, cultivated, and free of all constraints. Before she forged the character of Coco, the world-renowned designer was Gabrielle, a rebellious spirit who allowed no door to be closed to her. “I want to be part of what happens,” she liked to say, as she soared from modest social circumstances, conquering Paris with hard work and bold character. Instigating a new femininity, a way of thought enticing women to break free from established norms, Gabrielle remains an icon to women of all ages and all walks of life.
Flying in the face of social conventions, Gabrielle Chanel is a fragrance of the woman who chooses her own path: a rebellious heart that beats to reveal her unique identity. An exceptional bottle for an exceptional fragrance, the thin-walled glass bottle took years to develop. Like an unvarnished truth, the glass of the bottle has never been so fine, allowing the fragrance to radiate fully; an explosive corolla, a whirlwind of petals, a white flower so vertiginous, its light seems to radiate from the skin. Perfumer Olivier Polge, in cooperation with the Chanel Fragrance Creation and Development Laboratory, created a dream flower by selecting ylang-ylang, jasmine, and orange blossom, as well as a touch of tuberose. White musk notes add to the velvet of ylang-ylang petals, milky sandalwood accentuates the creaminess of tuberose, and the freshness of orange blosson is boosted by mandarin peel, a zest of grapefruit, and a hint of black currant. The imaginary flower diffuses its luminous power like a floral halo. Gabrielle Chanel is a fragrance that invites women to have faith in who they are and what they are capable of achieving. With actress Kristen Stewart as the face of Gabrielle, a woman simultaneously feminine and masculine, secretive and revealing, indifferent and passionate, the brand has been given a new voice. The voice of a genuine revolution.
CLOCKWISE Portrait of young Gabrielle Chanel; a golden bottle of Gabrielle; the face of the fragrance, actress Kristen Stewart