AT THE FORE
Fashion influencer and creative Kim Jones has finally launched The Fore, a digital retail space that is set to redefine the very concept behind online stores by championing conscious consumption through collaboration with a pool of unique talents.
“When the core focus is on collaboration, the creative freedom is limitless,” Jones explains. “You will see more from a wide range of creatives. We will heavily focus on creating a community and highlight emerging talent.”
For her initial foray, Jones collaborated with celebrated designer Ken Samudio on a selection of limited edition earrings simply titled “Series 000419” with each pair inspired by one of Jones’ favourite artists.