P&G Beauty Care Marketing Manager Maimai Madrid-Punzalan talks about motherhood, career, and how to strike the perfect balance in both.
I’ve lived in the South all my life. It’s a bit away from the hustle and bustle of main Metro Manila area– so less pollution, less congestion, and an easy drive to vacation getaways, but it is still complete with the good things Manila has to of fer.
As the marketing team leader of P& G's four brands— Pantene, Head & Shoulders, Rejoice, and Olay Facial Care in the Philippines— hard work is not a foreign concept to Maimai Madrid-Punzalan. From product launches and advertising-led innovations to managing the day-to-day transactions for each brand, Maimai definitely has her work cut out for her. On the scope of her responsibility, she says, “ The competitive landscape where my brands play is highly active. In handling multi-million dollar brands such as mine, there is a lot of pressure from the global/regional headquarters to deliver the financial commitments set out every month, every year.”
Being married for three years now to Pio Punzalan, her college sweetheart of 11 years, this 29-year-old mom knows how important it is to make time for her family. Taking care of her one-year-old daughter Mia Amelie while working and running a household at the same time may prove to be difficult, but Maimai seems to have found the perfect balance. She says, “It’s not easy to be a working mother. I just do the best I can to strictly follow a schedule. If I need to get to work early, I wake up extra early to make sure I have extra time for my child in the morning and at night. Once a week, I try to work from home, so that there is no time wasted in transit, and I get to have lunch with my child. On weekends, it’s completely family time. I also make sure my husband and I get to go on a date twice a week.”
Her husband Pio, who is himself a businessman running a family-owned real estate company, is supportive of Maimai and all her accomplishments. Maimai has definitely broken the mold by proving that one can be excellent in all things: being a wife, a mother, and having a successful career.
The dedicated mom even makes time to prepare art lessons like colors, shapes, and the like for Mia every week. And even though her daughter is still very young, Maimai encourages her to explore the world around her, believing that it's through experience that she will truly learn, “even if it leads to some little knee scrapes or scratches unbefitting of a little lady,” Maimai says matter-offactly. Spending time with her little one at the day-care center two to three times a week, either just for free play or for a class, are moments she truly relishes. Family time is clearly a vital part of Maimai's life, and in fact, this coming Mother's Day, she is planning to have lunch with her mom in Alabang, spend the afternoon either swimming or going to the park with her husband Pio and their daughter Mia, followed by a dinner with her mother-in-law.
Like any caring and loving mom, she hopes to be able to impart valuable lessons to her daughter. She ends, “I don’t want her to follow my footsteps exactly, but I hope she learns the value of hard work and gets a sense of ambition from me. I also hope she appreciates the importance of family— such that it’s in her core and will not forget it.”