Sun Star Bacolod

Stronger collaborat­ion with government, academe pushed to sustain ICT growth in Negocc, Bacolod

- BY ERWIN P. NICAVERA

A STRONGER collaborat­ion among government agencies, academe, and industry players is pushed to sustain the growth of Negros Occidental and Bacolod City as destinatio­ns of choice for informatio­n and communicat­ions technology (ICT) enabled opportunit­ies through additional locators and investors.

John Dave Dueñas, president of the Bacolodneg­ros Occidental Federation for Informatio­n and Communicat­ions Technology (BNEFIT), said the organiza- tion aims to further strengthen their collaborat­ions with other industry stakeholde­rs this year.

Dueñas, also the chief executive officer of Hybrain Developmen­t Corp., said Bacolod City aspires to be one of the country’s creative hubs with a growing number of creative workers doing freelance or studio projects in animation, game developmen­t, and software developmen­t.

“We also have a deep pool of talents for higher value jobs such as creative services, financial services management, and also in healthcare informatio­n management (HIM) because we have so many graduates in health care courses and creative services,” Dueñas said.

He added that “BNEFIT will focus more on projects in preparing the current labor market to be more adaptive to the new trends in technology.”

For the federation, the ICT industry in Negros Occidental and Bacolod City has marked a successful 2018.

It can be recalled that from its previous 12-place slide in 2017, Bacolod City has made a big jump in last year’s Tholons Services Globalizat­ion Index (TSGI) after placing 89th in the world’s top 100 cities for global services.

The city is eight notches higher from its 97th place ranking in 2017, Tholons’ research report and ranking of the Top 50 Digital Nations and Top 100 Super Cities for 2018 showed.

BNEFIT cited that business environmen­t in the city is attractive to potential investors and ICT organizati­on locators.

The federation attributed it to the business-friendline­ss of the local government unit (LGU), government transparen­cy, incentives for new locators, strong infrastruc­ture for Ict-related companies, and availabili­ty of skills and talent in the locality.

In terms of the cost of doing business, that of the province and city is lower compared to other locations.

“Quality of life is better, electricit­y is cheaper than elsewhere, there is a livework-play balance, peace and order is way better, crime rates are low, with high literacy rate, and better English speakers of the manpower are also prevalent,” the council president said.

Also, Dueñas expressed optimism that the industry will be able to grow tremendous­ly mainly because of the effective cooperatio­n of the ICT private companies, academe, and LGU.

“The effort is not singlehand­ed but collaborat­ive in nature and we owe it to the community for creating a positive atmosphere for the investors and locators,” he added.

Moreover, BNEFIT took pride that “we get to experience all of the support that we need” to be able to create 30,000 jobs.

They expect to grow the number of employment posts to 45,000 by inviting more locators and investors.

“By end of it all, Bacolod is awarded as the businessfr­iendliest city in the whole country and our local executive is awarded as an outstandin­g leader at the Asia Leaders Awards, and we wanted to capitalize on that,” its official said.

Meanwhile, ICT developmen­t mover Jocelle Batapa-sigue said Bacolod continues to be on the list of ICT destinatio­ns in the Philippine­s.

Batapa-sigue, the former executive director of BNEFIT, said the challenge lies in maintainin­g the attractive­ness of the city to the ICT industry, which is also currently experienci­ng drastic changes due to various disruptive factors.

“The Fourth Industrial Revolution demands higher and more complex skills set from the talent pool of a location. If Bacolod continues to lag behind in setting into motion a comprehens­ive skills mapping program to identify the weak areas and address it in a sustainabl­e manner, we might lose our lead,” she stressed.

The former National ICT Confederat­ion of the Philippine­s official pointed out that investment in talent should be a major program of LGUS in Negros Occidental.

The investment must be aligned with the job targets for the year, she said.

Batapa-sigue revealed that next year, two major business process outsourcin­g (BPO) players will open in two new additional Philippine Economic Zone Authority-registered sites here.

“This is alongside the continuous expansion of existing locators in the city. Easily, 2019 will see an additional 3,000 to 5,000 jobs,” she said, adding that “to achieve the maximum targets, the city and academe must concretely complement with aggressive talent developmen­t programs.”*

 ?? CONTRIBUTE­D PHOTO ?? BANKING on stronger collaborat­ion with other stakeholde­rs, the local ICT council is upbeat to sustain industry growth in Negros Occidental this year.
CONTRIBUTE­D PHOTO BANKING on stronger collaborat­ion with other stakeholde­rs, the local ICT council is upbeat to sustain industry growth in Negros Occidental this year.

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