Sun Star Bacolod

IFEX bears global market opportunit­ies for Negocc

- BY ERWIN P. NICAVERA

NEGROS Occidental’s participat­ion at the just-concluded Internatio­nal Food Exposition (IFEX) Philippine­s 2019 has yielded positive results especially on obtaining global market opportunit­ies for local products.

Governor Alfredo Marañon Jr. along with other provincial government officials including Provincial Agricultur­ist Japhet Masculino was able to meet potential buyers for United States (US) and Mexico markets at the sidelines of the three-day event held at the World Trade Center in Pasay City until yesterday.

Joy Ogan, executive assistant to the governor, said the interests are into agricultur­al products like muscovado sugar, coconut products, banana sticks, banana marble, fresh bananas, and pineapple, among others.

Ogan said the province was encouraged to improve the packaging to ensure food safety standards and obtain certificat­ion from the Food and Drug Administra­tion (FDA).

“Upon returning to the province from IFEX, we will organize workshops with the exhibitors to identify producer-specific needs and craft individual­ized developmen­t and business plans,” Ogan said.

This will address issues from production, processing, packaging and marketing, an effort to effectivel­y systematiz­e the province’s program on enterprise developmen­t with the goal to make local products globally competitiv­e, she added.

Displaying local products like herbs and spices, beverages, breads and pastries, organic produce, condiments and savories, 18 producers from Negros Occidental joined IFEX Philippine­s 2019.

The internatio­nal food trade exhibition was organized by the Center for Internatio­nal Trade Exposition­s and Mission (CITEM) of the Department of Trade and Industry (DTI).

In collaborat­ion with other agencies including the Department of Agricultur­e (DA), IFEX is reputed as the premier business-to-business platform for local and internatio­nal food companies to discover new markets, launch new products, and transact with the world’s biggest buyers.

During the event, Marañon also met with executives of Control Union that focuses on agricultur­al

certificat­ions.

The company also covers the supply chain in agricultur­e, energy, forestry, sustainabi­lity, and textiles in more than 70 countries.

Provincial Supervisin­g Tourism Operations Officer Cristine Mansinares, who was also at the event, said Control Union is an accredited internatio­nal inspection and certificat­ion body by the Global Sustainabl­e Tourism Council (GSTC).

It issues GSTC certificat­ion to tourism enterprise­s for sustainabl­e tourism compliance.

Mansinares said that apart from the environmen­tal impact, GSTC also measures the business’ relationsh­ip with the community, respect of traditiona­l cultural heritage and opportunit­ies for local employment.

“Through IFEX, we could really be able to link our participat­ing enterprise­s to leading buyers around the world,” she reiterated.*

 ?? CONTRIBUTE­D PHOTO ?? NEGROS Occidental Governor Alfredo Marañon Jr. (third from right) in a meeting with Control Union Managing Director Wouter van Ravenhorst (third from left) and Marketing Officer Allan Duaban (second from right) at the sidelines of the three-day IFEX Philippine­s 2019 held at the World Trade Center in Pasay City until yesterday. Also in photo, (from left) Provincial Supervisin­g Tourism Operations Officer Cristine Mansinares, Provincial Agricultur­ist Japhet Masculino and Provincial Administra­tor Lucille.
CONTRIBUTE­D PHOTO NEGROS Occidental Governor Alfredo Marañon Jr. (third from right) in a meeting with Control Union Managing Director Wouter van Ravenhorst (third from left) and Marketing Officer Allan Duaban (second from right) at the sidelines of the three-day IFEX Philippine­s 2019 held at the World Trade Center in Pasay City until yesterday. Also in photo, (from left) Provincial Supervisin­g Tourism Operations Officer Cristine Mansinares, Provincial Agricultur­ist Japhet Masculino and Provincial Administra­tor Lucille.

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