Sun.Star Cebu

Ayala Center Cebu remembers, celebrates 2015 highlights

-

Ayala Center Cebu celebrates a momentous 2015 as it continues to provide the best lifestyle offerings and the most sought-after events in the metro. As the region’s premier lifestyle destinatio­n, Ayala Center Cebu has been host to a string of internatio­nal acts and major store openings in the past year.

Highlighti­ng this year’s firsts in the city are the openings of big names in retail and fashion. In August, prestige and luxury were reintroduc­ed to Cebu when Rustan’s opened its new three-level store to the public. Swedish retail giant H&M opened its biggest store in the country last November, with a wave of shoppers excited to get their hands on the latest fashion finds. In December, Marks and Spencer opened its bigger and more extensive store, along with a fashion show featuring its holiday collection. To add more flair to the shopping experience, the new concept stores of Bershka and Pull & Bear opened in Ayala Center Cebu as well.

Internatio­nal talents also took center stage at Ayala Center Cebu’s grounds. The world-renowned Gregorian Choir of Paris came to the Philippine­s for the first time and performed live in Cebu exclusivel­y at the Terraces last February to spread a spiritual message of hope and solidarity. The Platters, the group behind hits such as Only You and The Great Pretend er, also performed for a Valentines special at The Gallery. In March, good vibes and cool reggae music filled the air as American reggae band, Big Mountain, performed their popular hits like Baby, I love your Way and Caribbean Blue at the Terraces.

Kids spent an enjoyable afternoon with the lovable Peppa Pig and friends, who entertaine­d them with different song- and- dance numbers last November. Last December, Ayala Center Cebu became one of the brightest spots in town with the launch of The Terraces’ new tradition, the “Symphony of Lights,” a lights and sounds spectacle.

Ayala Center Cebu continued its efforts in advocating social responsibi­lity to the community. Being a part of the worldwide movement for change, Ayala participat­ed in a ceremonial switch-off organized by the World Wildlife Fund for Earth Hour last March. During the Persons With Disabiliti­es (PWD) Awareness month in July, Ayala Center Cebu, in partnershi­p with the Cebu Provincial Government, spearheade­d activities that bridge the gap between mainstream society and the PWD community. Ayala Center Cebu also initiated the Think Pink campaign, together with its beneficiar­y, the I Can Serve Foundation, where a series of events and activities were laid out to promote health consciousn­ess. Ayala collaborat­ed with Idea ’Yala’s Luna Collective in developing ideas for an innovation challenge aimed at engaging the youth through de- sign, technology or programs. Ayala Center Cebu brought the YALA (Young and Living Awesome) life bags containing emergency essentials to poor island communitie­s in Cebu.

All these efforts did not go unnoticed, as Ayala achieved several awards last year: the 2015 Apolinario Mabini Award as the PWD-Friendly Establishm­ent (Bronze award), a Gold Award in the renovation­s and expansions design and developmen­t category at the 2015 Asia Pacific Shopping Center Awards competitio­n of The Internatio­nal Council of Shopping Centers for its new expansion wing, Trip Advisor’s Certificat­e of Excellence and Cebu’s Best Lifestyle Mall in Sun. Star Cebu’s Best of Cebu Awards 2015.

 ??  ??

Newspapers in English

Newspapers from Philippines