Sun.Star Davao

Julie Anne, day off make a STRONG COMBO

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MULTI-PLATINUM Kapuso recording artist Julie Anne San Jose may be working day in and day out but is also equally enjoying the fruits of her labor as her latest project -- GMA News TV’s Day Off -- makes waves on social media shortly after her launch as its new host.

On March 7, Julie Anne’s debut episode required her to take over a day’s work of the first female rescue divers of the Philippine Coast Guard together with co-host Maey Bautista. Both underwent PCG training for water survival and rescue techniques which earned for the program a spot in the worldwide trending topics on the micro-blogging site Twitter during its broadcast.

Day Off’s succeeding episodes aired on March 14, 21, and 28 where Julie Anne experience­d being an English-speaking banana cue vendor, a roving ad truck driver slash sticker ad installer, and a collector of leftover food for hogs, respective­ly, also rendered the same reception over Twitterver­se.

Social media accounts of GMA News TV’s long-running public affairs reality wish-granting program also experience­d a boost in terms of following. Upon announceme­nt of Asia’s Pop Sweetheart being Day Off’s new host, a surge in the daily net likes of its Facebook page was observed, registerin­g an average of 100 to 150 likes per day from its previous average of only 20 to 30 likes per day.

Likewise, for the period of February 15 to March 16, Day Off’s Twitter account recorded 615 new followers versus 39 from the same timeframe in the previous month thereby representi­ng more than 1,500% increase in terms of followers.

The show similarly garnered a number of positive comments from the viewers.

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