GMA RTV continues to deliver informative news, inspiring stories
GMA Regional TV (RTV) takes pride in staying true to its “Local News Matters” campaign. With stations strategically located in Luzon, Visayas, and Mindanao, the regional arm of GMA Network consistently enables viewers to access local news in various communities outside Metro Manila.
Its unparalleled commitment to producing local news programs and specials that are more attuned to stories, voices, and viewership in the regions has earned the trust of Filipino viewers all over the country. In 2020, GMA RTV’s regional morning shows and local newscasts tallied a combined reach of about 64 percent of all TV households throughout the country, with an estimated total of 46.8 million viewers, based on Nielsen Phils. TV Audience Measurement’s Total Philippines data ( January to December 2020).
In Mindanao, pioneering unified weekday local newscast GMA Regional TV One Mindanao more than doubled its viewership reach in 2020 compared to 2019. The program, produced by Mindanaoans for Mindananoans, recorded a remarkable 137 percent viewership growth in Metro Davao.
Similarly in Metro Cagayan de Oro, One Mindanao posted a 110 percent increase in viewership. GMA Regional TV One Mindanao is co-anchored by Gandingan Awards’ Best Anchor Tek Ocampo, seasoned broadcast journalists Sarah Hilomen-Velasco and Real Sorroche with regional correspondents Sheillah Vergara-Rubio, Rgil Relator, Jandi Esteban, and Cyril Chavez as well as various local news stringers based across North, Central, South Central, and Southern Mindanao. Last June 2020, GMA RTV launched the first and only unified weekday morning program in Mindanao via At Home with GMA Regional TV co-hosted by Relator and Chaves.
This year, viewers can be assured that GMA RTV is committed to bring relevant news and stories from the regions to the local and national levels as it launches its sixth flagship newscast – GMA Regional TV Balitang Bicolandia on February 1.
‘Serbisyong Totoo’ across all regions “Since day one, we have taken to heart our campaign ‘Local News Matters,” said GMA Regional TV and Synergy Vice President and Head Oliver Victor Amoroso.
“It has been our driving force in every program and every initiative we come up with. The past few years saw the need for more news and information on and from the regions and GMA Regional TV is committed to work harder to consistently deliver this. Amid the ever-changing landscape of community journalism and challenging times, our Kapuso viewers in Luzon, Visayas, and Mindanao can be assured that GMA Regional TV will be there for them, bringing them relevant news, features, and other initiatives that they need the most,” he added.
With 2020 being one of the most challenging years to date, GMA RTV remained committed to providing Serbisyong Totoo -- being at the forefront of delivering the biggest news all over the regions. During calamities such as typhoons and earthquakes, these local news teams are on their feet, reporting directly from ground zero. /