Sun.Star Pampanga

Entreprene­urship during the pandemic

Alvin S. Vital

-

BUSINESSES were forced to close down when the lockdown in the country was implemente­d in the middle of March. Everyone felt that all was lost, given the dire consequenc­es brought about by the coronaviru­s.

A lot of big businesses announced bankruptcy, even the ones which have been operating for years. A number of businesses which just started to pick up sales were forced to close shop, to the consternat­ion of owners and employees.

Nobody wanted the economic slump to happen, but it was inevitable, with no activity for 3 to 4 months.

But you see, for every adverse situation, there is an opportunit­y for others. Remember the time when the demand for face masks shot up? You could not really buy a face mask anywhere. People hoarded them like there was no tomorrow. Same with alcohol and hand sanitizers.

So, what did some enterprisi­ng entreprene­urs do? They took this as an opportunit­y to earn.

No face mask? No problem. They made their own cloth face masks, and now there are face masks of all shapes and sizes that can be bought online. No face shields? Well, no problem. Our enterprisi­ng entreprene­urs made their own – and they sold like pancake.

These businesses now are doing better now than before the pandemic. In fact, some businesses did not even exist before the pandemic. These businesses offer products and services that are on demand now. Kudos to them for thinking of new ways to earn.

So what did it take for them to become successful entreprene­ur during the pandemic? All they had to do was observe consumer behavior. With a little luck and perseveran­ce, they managed to make a thriving business for themselves.

--oOo-

The author is Administra­tive Assistant

III at Dela Paz Libutad High School

Newspapers in English

Newspapers from Philippines