Entrepreneurship-Project Development

Patrine Claire P. Dayrit

Many people lost their job, means of earning and suffered from the economic impact of COVID-19. Others were forced to declare bankruptcy which made other people lost their jobs too. But Filipino’s resiliency took us back on track. Online selling opened new opportunities for people who lost jobs and looking for ways to earn money for a living. Due to limited chances to go out, people were enticed to be into online buying and free home delivery. Thus, business-minded people took the chances and sell home-made products or became resellers of trusted suppliers. This is a phenomenon that did not just harm us physically but also economically and emotionally.

Entrepreneurship came into the scene as a tool to help those who lost much because of the pandemic. It is selling a product following the principles of accounting and marketing. People learned find a market and sell their products. Social media provided unexpected chances for a wide network for online buying and selling. It is a new platform that introduced a promising multitude of markets.

Small Scale Entrepreneurs were given opportunities to make their products known to the public by creating a Facebook page that can be visited by anyone. Feedbacking system was also organized since messengers and comments portion of the page enables people to provide real-time feedback about the product. It eventually became a marketing strategy by the entrepreneurs to entice people to buy their products because of the good remarks. Filipinos always see the beauty in each disaster. Entreprenurship to combat COVID-19 crisis.

--oOo-