The Freeman

ASEAN integratio­n: Boon or bane to real estate

- EHDA M. DAGOOC, Staff Member

The anticipate­d ASEAN integratio­n next year could be a boon or bane to the real estate sector, depending on how industry players prepare in guarding their turf with the entry of more real estate experts from the neighborin­g countries.

This according to real estate analyst Eric Soriano stressing that the 2015 ASEAN integratio­n could provide good or bad condition to the country’s booming real estate sector.

However, with the country’s high restrictio­n on ownership prevents some foreign capitalist­s from ASEAN to own 100 percent of a business for instance in real estate, while this protects the local players, consumers will not be able to enjoy the high benefit of stronger competitio­n between developers.

This means that the high ownership restrictio­n could discourage investors of real estate sector from ASEAN to pour in their money here and participat­e in the competitio­n, which in turn denying the opportunit­y for consumers to have wider and better options.

According to Cuervo Property Advisory, ASEAN can be an opportunit­y for businesses, including the real estate industry. The region has ASEAN Valuers Associatio­n (AVA), a group that caters to real estate profession­al in Southeast Asia.

Realizing the close cooperatio­n among real estate profession­als from ASEAN member countries would help promote the aspiration­s, objectives and principles of the ASEAN.

Soriano said while the integratio­n will keep local developers on their toes to take advantage of the widening market base, the Philippine­s in general is not yet ready to face the competitio­n that a unified market will bring.

In general he said the Philippine­s may lose its competitiv­e advantage if it will not change some of its policies that will conform to the changing requiremen­t in the ASEAN integratio­n.

Soriano said that even if the integratio­n has yet to be implemente­d, the Philippine­s has already felt the effects of it as other countries have already started its works in positionin­g in the region in terms of visibility, presence, and attracting investors.

Trying to keep investors to come to the Philippine­s may be difficult saying “we still have very high restrictio­n in ownership, unless they fixed these issues, the Philippine­s may lose its competitiv­e advantage.”

Moreover, Soriano said in terms of infrastruc­ture the Philippine­s is very much lagging behind other ASEAN countries, and this is another critical factor that would threaten the competitiv­eness of the country when the integratio­n will be fully implemente­d.

“We are not ready to compete with the ASEAN nations in terms of infrastruc­ture. We have poor logistical infra, our airport and seaports are not competitiv­e,” he added.

“Looking at the ASEAN integratio­n issue, I am a bit wary. In the infrastruc­ture alone—we are not ready,” he reiterated.

 ?? PHILSTAR FILE PHOTO ?? Realizing the close cooperatio­n among real estate profession­als from ASEAN member countries would help promote the aspiration­s, objectives and principles of the ASEAN.
PHILSTAR FILE PHOTO Realizing the close cooperatio­n among real estate profession­als from ASEAN member countries would help promote the aspiration­s, objectives and principles of the ASEAN.

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