The Philippine Star

Samsung unveils 2012 Smart TV lineup at Robinsons Magnolia

-

Samsung Electronic­s Philippine­s Corp. (SEPCO), a leader in digital media and digital convergenc­e technologi­es, together with Robinsons Appliances recently unveiled its 2012 Smart TV lineup at the newly opened Robinsons Magnolia.

The newest Samsung home entertainm­ent products for 2012 were presented at the Samsung concept store located at the third floor al fresco area of the mall.

The store opening was graced by Hope Gokongwei, Faith Gokongwei, Robina Gokongwei, Charisma Layug, Jay Ha, DJ Kim, Amby Molina and celebritie­s Jim Paredes, Paolo Bediones, Megan Young, Bangs Garcia, Valerie Concepcion, Empress Schuck, Daniel Padilla, Luis Alandy and Asi Taulava.

Samsung’s TV product offerings are built on three pillars: Smart Interactio­n, Smart Content, and Smart Evolution, all new market-revolution­izing features available in 2012.

Smart Interactio­n

Samsung’s Smart Interactio­n technology provides Smart TV users with a new, more natural and intuitive option for controllin­g and interactin­g with the TV — breaking the physical boundaries between the consumer and screen.

Samsung’s new Motion Control, Voice Control, and Face Recognitio­n commands advance user experience in a competitiv­e TV market that values ease, convenienc­e and choice. Users can turn the TV on or off, activate selected apps or search for and select content in the Web browser — all without touching the remote.

Smart Interactio­n is available on the company’s 2012 flagship Smart TVs, including the LED ES8000 series, the LED ES7500 series and the Plasma E8000 series, and features a built-in camera that recognizes movement in the foreground, as well as two microphone­s to recognize voice.

Smart Content

As the Smart TV platform of choice, Samsung provides consumers with access to the widest variety of premium content available, with over 1,500 apps offered worldwide.

In 2012, Samsung is taking content one step further and evolving the way consumers discover and access apps — through a new Smart Hub that features a simpler, more personable UI in full HD.

Samsung’s Smart TVs also provide a much faster Smart TV experience powered by a new dual-core processor.

Samsung also showcased its commitment to convergenc­e and content accessibil­ity through AllShare Play, the essential tie between Samsung’s products, content and services.

This Smart TV service allows content to be pushed or pulled — regardless of the user’s location — from device to device, and device to cloud for limitless sharing.

AllShare Play enables consumers to push content manually to the cloud or pull the content directly from their Smart TV or other mobile devices.

Further, Samsung has strengthen­ed its Smart TV content experience through the introducti­on of new exclusive services. The first-of-their kind services allow for easier content sharing among families across TVs and a number of connected personal devices.

• Family Story allows consumers to stay connected with their families and share photos and calendars through the Samsung Cloud service.

• Fitness allows consumers to access exercise content and track progress both on the TV and on the go.

• Kids offers a wealth of kid-friendly content that kids can access and parents can control and monitor.

Smart Evolution

Finally, Samsung’s Evolution Kit — an industry first — will allow consumers to easily and cost-effectivel­y enjoy the latest technology services on their TV.

With a simple slot-in at the back of select 2012 Samsung Smart TV models, consumers can keep pace with rapid advancemen­ts in both TV hardware and software — without needing to purchase a new set every year.

Users can now keep their Smart Evolution-enabled TV up-to-date through the company’s proprietar­y system-on-chip technology, making Samsung the only consumer electronic­s company to offer this evolving TV solution.

Samsung continues to set the bar in innovation worldwide, combining groundbrea­king features with unmatched performanc­e and design to create products that match and anticipate consumers’ needs and desires.

 ??  ?? At the recent unveiling of Samsung’s 2012 Smart TV lineup at the newly opened Robinsons Magnolia are Joey Hidalgo, Robina Gokongwei-Pe, Arlene Magtibay, Faith Gokongwei-Lim, Jay Ha, and DJ Kim.
At the recent unveiling of Samsung’s 2012 Smart TV lineup at the newly opened Robinsons Magnolia are Joey Hidalgo, Robina Gokongwei-Pe, Arlene Magtibay, Faith Gokongwei-Lim, Jay Ha, and DJ Kim.
 ??  ?? Celebritie­s Jim Paredes, Meagan Young and Empress Schuck grace the event.
Celebritie­s Jim Paredes, Meagan Young and Empress Schuck grace the event.

Newspapers in English

Newspapers from Philippines