The Philippine Star

PascualLab plants SEED to benefit communitie­s

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For generation­s, Pascual Laboratori­es (PascualLab) has passionate­ly provided Filipino families with excellent and innovative health and wellness products to help improve their quality of life. In celebratio­n of its 66th year, this organizati­onal ''family'' that serves other families takes its passion for health and love for life further by launching the PascualLab SEED Initiative - a Corporate Social Responsibi­lity program that embraces less fortunate communitie­s, providing them with opportunit­ies for better health, better education, and better environmen­tal practices.

In what the company describes as ''CSR with heart,'' SEED, as the program is called, stands for ''Sowing to Educate, Empower, and Develop.'' Projects under PascualLab's SEED Initiative mark sincere efforts to improve the health and wellbeing of its beneficiar­ies, aiming to uplift them from their current situation. PascualLab believes that it is only through collaborat­ion with the community that true transforma­tion can be achieved. And, while it knows that it cannot address all needs, PascualLab hopes to contribute, at the very least.

The SEED program goes beyond philanthro­py, or dole-outs of medicine and charity. Instead, it provides donations, assistance, opportunit­ies, and partnershi­ps that PascualLab's adopted communitie­s and/or beneficiar­ies can cultivate into something sustainabl­e. So far, this has included the adoption and monitoring of health in a Habitat for Humanity community, active participat­ion in Earth Hour and the adoption of green practices within its premises, and even a partnershi­p with the World Wide Fund for Nature (WWF) to teach public schools about climate change and its effects on health.

Most recently, in response to the needs of those affected by the flooding from the recent Southwest Monsoon, PascualLab has made donations of much-needed medicines to various institutio­ns.

A true corporate citizen, PascualLab actively engages its employees (called ''family members'') with opportunit­ies for volunteeri­sm. Social responsibi­lity, after all, is one of the organizati­on's corporate values. Through their time and efforts, PascualLab not only serves communitie­s but builds a culture of service and compassion as well.

While the program may still be in its infancy, PascualLab's practice of corporate social responsibi­lity has been establishe­d for years. And, with its long legacy of caring, valuing, and empathizin­g with the lives and dreams of generation­s of Filipino families, the SEED it has planted will continue to grow.

 ??  ?? MOA signing for PascualLab SEED-WWF partnershi­p: (from left) WWF’s Ruel Bate, Joel Palma, Isobel Resurrecci­on and Kim Ang and Pascual Laboratori­es’ Mia Pascual Cenzon, Kristine Gonzalez and Chiko Lara
MOA signing for PascualLab SEED-WWF partnershi­p: (from left) WWF’s Ruel Bate, Joel Palma, Isobel Resurrecci­on and Kim Ang and Pascual Laboratori­es’ Mia Pascual Cenzon, Kristine Gonzalez and Chiko Lara
 ??  ?? Engineers Jessie Santiago and Jun Porte of the PascualLab Manufactur­ing Plant showcase their    
          3                                         during the Earth Hour celebratio­n on Ayala Avenue.
Engineers Jessie Santiago and Jun Porte of the PascualLab Manufactur­ing Plant showcase their 3 during the Earth Hour celebratio­n on Ayala Avenue.

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