Franchise Asia Phl opens today

he hili ines will ta e center sta e in the lobal franchisin in dustry this wee when ranchise sia hili ines o ens its ates to about e hibitors and o er attendees includin business e erts and trade buyers ma in it the bi est randest and most antici ated franchisin e ent in the world this year.

he hili ine ranchise s sociation athered the best minds in the industry to head the different commit tees and subcommittees and ensure that the in e ent will be another lobal s ectacle and follow the success of the ranchise sia and which a e the hili ines throu h the honor to host the con er ence of the to leaders in the interna tional franchise community and the record brea in nternational ranchise Conference and nterna tional ranchise o.

he wee lon e ent started with the Certified ranchise ecuti e C ro ram on uly and at the Conference Center a ati with noted franchise relations e ert re athan C who conducted odule of the ro ram. he C ro ram is a mini B rofessional de elo ment ro ram desi ned to enhance the nowled e and s ills of franchise rofessionals.

esti ities will then shift to the Con ention Center startin today ednesday with the n ternational ranchise Conference from uly to .

mon the to ics to be dis cussed at the two day nternation al Conference are he hili ines midst sean nte ration he e t hase of etail nno ations hat ill Chan e ow Consum ers ho nternational etail and ho in rends a in hin s ersonal Con uerin the lobal ar et with our Brand C orum eadershi tyles and rowth trate ies Clic s and Bric s in oday s etailin and the sycholo y of ealthy ran chise elationshi s.

or in uiries call the sec retariat at to or or e mail pfa@ pfa.org.ph eneral in uiries cfe@ pfa.org.ph C franchiseasiaconf@ pfa. org. ph pfa.org.ph conference or franchiseasiaexpo@ e o .