The Philippine Star

Sitel opens 12th facility, creates new jobs

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Sitel, a leading global customer care provider, has announced the opening of its 12th customer experience center in Tarlac, creating jobs for more than 1,500 employees.

Government officials, Sitel employees and partners were present at the opening ceremony hosted at the Robinsons Mall in Tarlac City.

The newest facility was officially opened by Bert Quintana, Sitel chairman, president and CEO, Craig Reines, Sitel Philippine­s chief operating officer, and Lilia de Lima, Philippine Economic Zone Authority (PEZA) director-general, who was the keynote speaker at the inaugural program.

This strategic opening for Sitel in the Philippine­s highlights the company’s continued confidence in the country’s economy and its countrysid­e developmen­t plans. Among other factors, Tarlac was chosen because of its strategic location, the availabili­ty of well-qualified and highly skilled talent with strong customer service skills and aptitude for complex outsourcin­g processes.

Currently, Sitel Philippine­s employs 18,000 passionate and talented associates from 12 customer experience centers across Metro Manila, Baguio and Tarlac.

“I am pleased to open Sitel’s newest, state-of-the-art facility in Tarlac City,” PEZA Director Lilia de Lima said. “Not only is Sitel continuing to grow and invest in its sector, but their expansion into the provinces will mean more jobs and opportunit­ies for the people and the economy of Tarlac,” De Lima said.

“We are delighted to open our newest customer experience center in the Philippine­s. Our expansion reinforces our commitment to increase our footprint throughout the country, generate more jobs for Filipinos, continue to develop our local and global leadership, and be the employer of choice in the BPO industry,” said Craig Reines, Sitel Philippine­s chief operating officer.

 ??  ?? Tarlac City Vice Mayor Anne Belmonte, Sitel chief operating officer Craig Reines, PEZA Director General Lilia de Lima, and Sitel chairman and CEO Bert Quintana officially cutting the ribbon at Sitel Tarlac.
Tarlac City Vice Mayor Anne Belmonte, Sitel chief operating officer Craig Reines, PEZA Director General Lilia de Lima, and Sitel chairman and CEO Bert Quintana officially cutting the ribbon at Sitel Tarlac.

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