Pepsi starts snack food line in Laguna plant

Pepsi-Cola Products Philippines Inc. (PCPPI) is all set to produce Cheetos branded snacks for the local market following the inauguration of its new manufacturing facility in Cabuyao, Laguna on Thursday.

“We are delighted with this opportunity to produce internationally-renowned snacks products for the Philippine market, as we move toward our vision of becoming a pre- mier food and beverage company in the Philippines,” PCPPI president Furqan Ahmed Syed said.

PCPPI said construction for the Cabuyao snacks plant started in March last year.

The company said the plant, designed to be a world-class foods manufacturing facility, is fully compliant with the quality and safety standards set internationally by PepsiCo.

Located within the Light Industrial Science Park, the plant has a land area of 9,800 square meters and will initially produce Cheetos branded snacks for the local market.

PCPPI vice president for corporate affairs and communications Jika Dalupan said the creation of the snacks-and-beverage franchise operations in the Philippines reflects PepsiCo’s ongoing drive to ensure the integration of its food and beverage portfolio across multiple platforms, including manufacturing and go-to-market execution.

“We’re pleased to share the exciting variants of Cheetos at affordable price points and within reach of the snack loving Filipino consumers,” Dalupan said.

“By pairing our tasty snacks with our refreshing drinks, we are bringing together food and beverage brands that truly work better together,” she added.

PCPPI in September 2014 announced its plan to set up local manufacturing facility that would enable it to produce, sell and distribute snack food products in the Philippines to add to its already formidable beverage brand.