The Philippine Star

MSME food firms rack up 42% higher sales

- By RICHMOND MERCURIO

A new batch of small and medium-sized food firms is now ready to conquer the export market following the positive outcome of last month’s national food fair, the Department of Trade and Industry (DTI) said.

Trade Undersecre­tary Nora Terrado said the DTI-organized Sikat Pinoy National Food Fair 2016 generated sales of P16.75 million, up 42 percent from the P11.77 million total sales recorded last year.

Of the total amount this year, P13.42 million represente­d cash sales and booked orders while P3.32 million accounted for sales under negotiatio­n.

Snack food, beverages and condiments were the top selling products with P12 million in revenues.

“Beyond the number of exhibitors or the gross value of transactio­ns that we had, we also count among our achievemen­ts the opportunit­ies that we have given to our food entreprene­urs,” Terrado said.

Terrado said the exhibitors’ products are now ripe for the export market and could be offered at internatio­nal food fairs.

She said exhibitors during the previous fairs have successful­ly moved to the Internatio­nal Food Exhibition.

To become more competitiv­e in the domestic and internatio­nal market, the DTI is working to address the needs of entreprene­urs through product sensory evaluation, as well food packaging and labeling consultati­ons.

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