Cohen Meals: If there’s a wheel, there’s a way
Are you having a hard time keeping up with your diet plan? Have your food delivered to your doorstep. It’s convenient, timesaving and most importantly, effective. A study published in the medical journal
Obesity Research suggested that food provision is an effective strategy for weight-loss patients: “Better results might be achieved if more direct approaches were taken to make environmental changes by providing food to participants.”
In the Philippines, one popular food delivery service is the Cohen Meals on Wheels, which is exclusively offered to the followers of the Cohen’s Lifestyle Program, a personalized and rapid weight-loss program through nutrition. The Cohen Meals on Wheels delivers customized food to clients following the guidelines of the Cohen program.
“We aim to provide a solution to clients who find it a challenge to prepare their own meals daily,” says chef Pixie Sevilla. A pastry chef, consultant, food stylist, and food writer, chef Pixie went through the Cohen program herself before leading the team of chefs who prepares the Cohen Meals on Wheels dishes based on a weekly menu.
“The temptation of clients to cheat mostly comes from the lack of time to prepare their meals, or if they do have time, they tend to prepare the same meals over and over again. With Cohen Meals on Wheels, we make sure that we prepare their meals accurately and we plan the menu in such a way that they will look forward to it every day and will enjoy eating them as well,” she elaborates.
A growing number of clients have found Cohen Meals on Wheels to be an answer to their needs, including Dr. Ryan Capitulo, an obstetrician-gynecologist and assistant professor. Dr. Capitulo weighed more than 300 lbs. and suffered from hypertension when he enrolled in the Cohen program.
Like most clients, he did not have a knack for cooking so he ordered food from Cohen Meals on Wheels to follow his personalized meal plan. “I don’t know how to cook and I don’t have the time to prepare my own meals. Cohen Meals on Wheels has definitely helped me follow my meal plans and lose weight.”