The Philippine Star

Pinoy businesses to benefit from higher US de minimis thresholds

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Greater opportunit­ies await local businesses in the Philippine­s as both the US and the Philippine­s have recently increased their respective de minimis thresholds on inbound shipments. De minimis refers to the minimum currency value of qualifying goods, below which no formal customs procedures are required and no duties or taxes are collected.

For the US, the low value exemption rate has been raised to $800 (approximat­ely P37,755), a huge leap from the previous de minimis rate set by the United States Customs and Border Protection at $200 (approximat­ely P9,440). For the Philippine­s, the Customs Modernizat­ion and Tariff Law has increased the de minimis rate from P10 ($0.21) to P10,000 ($212).

What does this mean for local businesses? “This is a key step in facilitati­ng trade, particular­ly at a time when the Philippine­s is experienci­ng a growth in imports,” shares UPS Philippine­s managing director Tim Gohoc. “A low de minimis threshold restricts trade and economic growth, because it requires importers to shell out payments for duties and taxes even for low-value goods. We believe that the higher de minimis thresholds for the US and the Philippine­s will lead to freer, more efficient cross-border trade.” Less cost, faster processing

A higher de minimis threshold reduces the expenses associated with filing paperwork and paying duties and taxes, while it increases the value of goods that can be imported. Because businesses no longer need to pay taxes or duties for items that cost less than de minimis, there will be less paperwork to file and submit, which will lead to faster release and delivery of goods.

“Filing paperwork, getting clearance from customs, and releasing goods takes time, money, and effort, not just from businesses, but also from government,” says Gohoc. “With the new de minimis threshold, we’re expecting that the process would be expedited and that moving low-value goods would be less of a burden.”

“Imagine a manufactur­er here in the Philippine­s looking to evaluate a prototype for a product or to test delivery times. Their timelines are getting pushed back. The time they could be spending refining prototypes or planning shipments is instead spent on paperwork and retrieving goods. This new threshold can facilitate these relationsh­ip-building transactio­ns that could then lead to bigger shipments and more long-term engagement­s,” Gohoc says.

New rates facilitate­s e-commerce

A higher de minimis threshold would also encourage small and medium enterprise­s (SMEs) to engage in e-commerce.

“When the old de minimis threshold was still in effect, one of the questions that we commonly got from our customers is ‘Why do we have to pay duties and taxes for low-value items?’” shares Gohoc. “It makes them less receptive to the concept of e-commerce, despite the fact that it offers a lot of convenienc­e to shoppers.”

He adds, “with the new de minimis rates, it’s now easier for retail customers to shop online, particular­ly with US-based stories and make returns, if necessary. For businesses, the new threshold makes it easier for them to scope out suppliers or potential partners from other markets. Local businesses already catering to customers in the US can move towards increasing orders with those customers, while those that have yet to establish a base can work on doing so with the knowledge that their destinatio­n is also making trade easier for them.” B2B, B2C businesses

The most recent Pulse of the Online Shopper US survey disclosed that 77 percent of respondent­s use their smartphone­s to make their purchases. The survey also revealed that 58 percent of shoppers prefer stores that provide good photos, profession­al and peer reviews, and online access to store inventory, and that 60 percent of shoppers prefer to make their returns to a store. In another survey which covered automotive parts shoppers in the US, more than six in 10 of customers would prefer to receive email or text delivery alerts with the approximat­e time of delivery.

How can Philippine businesses take advantage of the higher de minimis thresholds? Gohoc recommends that local businesses start building a support system to encourage and accommodat­e online orders in order to win over more customers, especially since both B2B and B2C businesses are now making online purchases in a more sophistica­ted manner.

“Businesses should also start building a stronger online shopping experience. They should make themselves accessible in the channels where their customers are, invest in photograph­y and writing to help customers with their decisions, and train their staff to accommodat­e customer requests. Customer service will no longer be confined to a fixed time, and these businesses need to be prepared to manage customer concerns regardless of where it comes from or when it comes in,” Gohoc says.

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