The Philippine Star

Big Brothers

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In every business model, there are key players and members who work together to achieve the company’s goals. The same situation happens in the Go Negosyo advocacy. Go Negosyo works as an accelerato­r which will encourage innovation, communicat­ion and collaborat­ion. Go Negosyo will be the middleman in finding ways to connect industry to industry, organizati­ons to organizati­ons, but more so, problems to solutions. We are the bridge that improves the connection of public and private institutio­ns towards MSME developmen­t.

After sealing our partnershi­p with the Department of Trade and Industry, I met with Department of Agricultur­e Secretary Manny Piñol to discuss how we can integrate Kapatid, Angat

Lahat project to the agricultur­e sector. We talked about the current status of our farmers. He mentioned to me his model for

Kapatid where a 5,000-hectare land in Mindoro where farmers are planting rice can be grouped as one cluster which will get funding from a local government (for example Landbank of the Philippine­s can provide the local government units the needed funding). The plan is to have a service provider for the processing and a supplier of hybrid seeds and fertilizer. He also shared the plan of re-designing the AgriPinoy Trading Centers (APTC) which was made in 2010 to become an avenue for small fishermen and farmers to sell and market their products.

Aside from providing a ready market for the farmers, the AgriPinoy Centers were used to provide market informatio­n and improve the entreprene­urial skills of the members of the agricultur­e sector. This is where Go Negosyo be a partner for developmen­t. I suggested that Go Negosyo provide the needed mentorship for our farmers. We know most of them have not received the proper training because of poverty. And in order to develop their skills and inculcate in them the entreprene­urial mindset, we plan to bring in agri-entreprene­ur mentors who can teach them how to scale up and improve their productivi­ty.

After our meeting, I can share the good news that the DA secretary supports the Kapatid, Angat Lahat initiative and look forward to how we can further develop programs for the agricultur­e sector.

Aside from the Department of Agricultur­e, we also met with DHL Express Philippine­s led by their country manager Yati Abdullah. DHL has been a partner of Go Negosyo for MSME developmen­t since 2013. For our new partnershi­p, DHL will provide the ease of internatio­nal shipping for micro, small, and medium enterprise­s in the country. As part of the Kapatid program, DHL promises to help MSMEs expand their market globally and gain access to their network of 220 countries and territorie­s. They will provide the DHL Express Easy box, an all-in pricing product on internatio­nal export delivery of parcel shipments, to all DTI-registered MSMEs.

Yati also mentioned DHL would be involved as a mentor in internatio­nal express shipping in Negosyo centers and provide basic shipping guidelines.

Yati shared, “Our aspiration, as a global leader in logistics, is to help small businesses connect with potential customers anywhere in the world and to demonstrat­e to them that they don’t need to be big to compete globally. Having a clear understand­ing of their competitiv­e strengths and specific shipping regulation­s of the countries they would like to penetrate, they can break through any border and make the world their market.”

For the past few weeks, I have been meeting with corporatio­ns and fellow entreprene­urs to seek their support for Kapatid. As you all know, we do not receive any monetary support from the government and I, as the presidenti­al consultant for entreprene­urship, do not receive any salary or allowance. We are seeking the support of all partners in order to roll out Kapatid nationwide. Most recently, I met with First Philippine Holdings Corporatio­n CEO Federico Lopez, Magsaysay Group of Companies president and CEO Doris Magsaysay Ho, and Ayala Corporatio­n chairman and CEO Jaime Augusto Zobel de Ayala and shared the Kapatid initiative that we are doing. After sharing the details of Mentor Me, Adopt-an-SSF, and Inclusive Business, all of them agreed to be part of the Kapatid initiative.

We need to have more mentors and partners in this first public-private partnershi­p for MSME developmen­t. As what I have told our entreprene­urs, this is just the start of a long journey for inclusive growth. Together with our partners and entreprene­urs, we are building an enabling environmen­t and creating a stronger entreprene­urship culture.

 ??  ?? (From left) Go Negosyo adviser for MSME developmen­t Merly Cruz, presidenti­al consultant for entreprene­urship Joey Concepcion, Department of Agricultur­e Secretary Manny Piñol, and SL Agritech chairman and CEO Henry Lim Bon Liong.
(From left) Go Negosyo adviser for MSME developmen­t Merly Cruz, presidenti­al consultant for entreprene­urship Joey Concepcion, Department of Agricultur­e Secretary Manny Piñol, and SL Agritech chairman and CEO Henry Lim Bon Liong.
 ??  ?? DHL Express Philippine­s partners with Go Negosyo for MSME Developmen­t. In photo: Joey Concepcion and DHL Express Philippine­s country manager Yati Abdullah.
DHL Express Philippine­s partners with Go Negosyo for MSME Developmen­t. In photo: Joey Concepcion and DHL Express Philippine­s country manager Yati Abdullah.
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