The Philippine Star

Ascend to afterlife the cosmopolit­an way

- By EPI FABONAN III

Funerals should be an opportunit­y for the living to start accepting the passing of their loved ones. Memorial chapels should be a place of reflection, prayer and comfort, while creating a sense of ease, lightness, privacy and tranquilit­y. After all, the death of a loved one can be a traumatic and stressful experience for the bereaved family.

This is the promise of Cosmopolit­an Memorial Chapels and Crematory at The Ascension, a new death care facility opening today along Araneta Avenue in Quezon City. The facility was developed and owned by Ascension Phildevelo­pers, Inc. (APDI), a corporatio­n founded by several stakeholde­rs from diverse industries, and managed by its partner-operator Cosmopolit­an Memorial Chapels, the leading mortuary services provider in the Vis-Min Region.

No less than APDI chairman of the board Ricardo Pascua is pleased and reassured about the facility’s opening.

“I am very excited for this facility to begin serving the community. If you look at the facilities here in Araneta Avenue and compare it with us, ours is significan­tly superior; but the pricing we offer is reasonably competitiv­e with the existing facilities in the area. We are also highly confident we have chosen a good partner-operator that has extensive experience in the industry. We were convinced that Cosmopolit­an Memorial Chapels is the right partner for us. We invite you to visit us and try our services,” Pascua said.

Meanwhile, for APDI president and Cosmopolit­an Memorial Chapels president and CEO Renato “Oly” Dychangco, Jr., being a partner of APDI in the facility is like a homecoming.

“What most people know is that we started in Cebu, but actually, our family’s involvemen­t in the funeral industry began right here at Araneta Avenue. Our family was once part of Capitol, where another columbariu­m now stands. Hence, when we started talking to Ascension Phildevelo­pers, Inc. last year to discuss the possibilit­y of joining the group and building and operating the facility, I felt that Cosmopolit­an was coming home,” Dychangco said.

Visitors to Cosmopolit­an at The Ascension will easily spot the Ascension Columbary, an imposing, four-story structure in the shape of a bishop’s miter, which exudes a feeling of holiness.

Also, water cascading on the building’s welcome sign greets visitors, creating a sense of calm and freshness.

The facility itself is composed of four floors with 18 chapels, ranging from luxury and mid-range to budget-friendly types. Escalators and elevators transport visitors to the upper floors. Each chapel follows a white motif, ornately designed to project a heavenly feeling. It also has a café, convenienc­e store, mini playroom, and counseling rooms for bereaved families. Visitors will have a sense of being in a posh mall or luxury hotel instead of a mortuary.

But Cosmopolit­an Memorial Chapels and Crematory at The Ascension is more than just aesthetics. Everything in the facility is state of the art — from the embalming area and process to the cremation of the dead.

It has one of the best embalming and body preparatio­n processes in the country, conducted in a very sterile lab where trained and certified embalmers preserve the body according to the family’s preferred preservati­on method, either through refrigerat­ion or through the use of chemicals.

For families who prefer non- invasive techniques in body preservati­on, the facility offers refrigerat­ion, wherein the body lies inside a refrigerat­ed viewing room in a chapel. A body can lie in such a state for seven days without deteriorat­ing.

Apart from embalming, the facility touts of the fastest cremation process in the country, at 30 minutes. South Korean firm Dae Hae Techwin exclusivel­y provided the facility with this innovation. Among its other partners include top-notch casket maker Batesville and embalming chemical supplier Dodge Chemical.

Other features that make the mortuary even more one-of-a-kind are its pet cremation services for those who lost their beloved pets, as well as its environmen­t-friendly features, such as sewage treatment, solar air conditioni­ng and use of LED and natural lighting.

Indeed, Cosmopolit­an Memorial Chapels and Crematory at The Ascension is a union of aesthetics and innovation in order to give the highest quality of service to the families of the bereaved and provide the dead with a very cosmopolit­an afterlife experience.

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 ??  ?? The Cosmopolit­an Memorial Chapels and Crematory at The Ascension in Araneta Avenue.
The Cosmopolit­an Memorial Chapels and Crematory at The Ascension in Araneta Avenue.
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