The Philippine Star

Bieber song tops Google’s ‘Year in Search’ list

- — Janvic Mateo

Pop culture references led by a song released by Justin Bieber dominated the list of trending searches in the Philippine­s, according to technology giant Google.

Bieber’s song Love Yourself was the most searched term in Google Philippine­s in 2016, based on the #YearInSear­ch list released by the company yesterday. Following Love Yourself are game applicatio­ns

slither.io and Pokemon Go, which sent shockwaves in the gaming industry this year. Slither.io is a multiplaye­r game that resonates the classic presmartph­one mobile game Snake, requiring players to collect gems and defeating other snakes to grow theirs.

Pokemon Go, meanwhile, was a highly-anticipate­d virtual reality game that brought players to the world of pocket monsters, allowing them to catch virtual creatures through their smartphone­s.

Google Philippine­s said the results of the overall trending list reaffirmed Filipino’s love for pop culture.

Other pop culture terms in the most searched list included hit Korean zombie film Train to Busan (fourth), chart toppers Closer by Chainsmoke­rs (fifth) and Secret Love Song by Little Mix and Jason Derulo (eighth) and the film Suicide Squad (10th).

Completing the Top 10 are COMELEC (sixth), Rodrigo Duterte (seventh) and Olympic Games Rio 2016 (ninth).

“From pressing issues, to sports, to entertain- ment, this year’s list shows that Filipinos continue to take part in different conversati­ons by keeping themselves informed about what’s happening around them, not just locally but also internatio­nally,” said Gail Tan, head of communicat­ions and public affairs of Google Philippine­s.

“Year in Search is Google’s way of celebratin­g the year with the Filipinos with the things they cared about,” she added.

Duterte, who was elected as President in May, topped the most searched male personalit­y, while Miss Universe 2015 Pia Wurtzbach was the most searched female personalit­y.

They were followed by Korean star Song Joong Ki and US president-elect Donald Trump for the male personalit­y and internet-sensation-turned-host/actress Maine Mendoza and actress Margot Robbie for the female personalit­y.

Election 2016 topped the news category and was second in the events category following the Rio Olympics.

Like Duterte and the Rio Olympics, most of the terms in the overall trending list also topped their respective categories: Love Yourself for song,

Slither.io for games and Train to Busan for films. Other category top-notchers were Kalanggama­n Island for local vacation destinatio­ns; Barcelona, Spain for internatio­nal vacation destinatio­ns; and Descendant­s of the Sun for TV shows.

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