Motul’s ‘Drive right’ campaign at MIaS 2017

With the numerous road accidents and road rage incidents in the streets of Metro Manila, Motul, the country’s only 100-percent fully synthetic performance engine oil, is introducing its Corporate Social Responsibility (CSR) campaign at this year’s Manila International Autoshow (MIAS) at World Trade Center (WTC) Manila and Philippine Trade Training Center. The campaign aims to instill driver discipline and promote road safety.

The CSR campaign was conceived out of the frustrations of the everyday driver. More than a decade ago, the traffic situation was far safer and driving along EDSA was a stress-free experience. These days, every driver on the road has to fight for every inch of space almost everyday. Road rage incidents are common, and hopefully, the Drive Right campaign will remind everybody out there that the roads are for everybody and we must learn to share it with discipline and inspire goodwill among fellow drivers.

As an added bonus to patrons of the brand, Motul Ph will also showcase the highly collectible and very rare limited edition supercars: 1. One of 799 Ferrari TDF F12 2. One of 500 Ford Mustang Shelby GT 350R 3. One of 25 Mercedes-Benz CLK DTM Cabriolet 4. One of 12 Ferrari Novitec Rosso F12 5. One of five McLaren Prototype 433 675LT

From March 30 to April 2, visit the Motul booth at the MIAS and register to avail of “Drive Right” car stickers. It’s Motul’s small contribution in making our roads a safer place enjoyed by disciplined and defensive drivers.