The Philippine Star

Kapatid Agri Mentor Me

- JOEY CONCEPCION

In our mission to mentor all entreprene­urs in different sectors, we are forging partnershi­ps with different institutio­ns and government offices to reach even the low-lying communitie­s of the country. Agricultur­e is one of the sectors I personally want to equip and empower. Why? Because as an agricultur­al country, I know that we have the resources and the market for crops and agri products. We are also blessed with farmers and fishermen who work hard to provide us with the food we see in markets. This is why we need to mentor them. We need them to improve their practices, teach them techniques, and introduce them to agricultur­al technologi­es. And hopefully, their sons and daughters prepared with an enterprisi­ng mindset will become the next successful agripreneu­rs.

Last Monday, Go Negosyo sealed its partnershi­p with the Department of Agricultur­e led by Secretary Manny Piñol. This has been in the works since we launched the Kapatid, Angat Lahat program in August 2016. Under this partnershi­p, we are launching the Kapatid Agri Mentor Me Program (KAMMP) which applies the same model of Kapatid Mentor Me, a 12-week coaching session for micro and small entreprene­urs.

KAMMP wishes to take the same proven and enabling formula as the KMME and apply it to the context of agripreneu­rs. The DA is mandated to promote agricultur­al developmen­t by providing the policy framework, public investment­s, and support services needed for domestic and export-oriented business enterprise­s. Thus, KAMMP was developed with Go Negosyo as a coaching program for agricultur­e as a complement to the DA’s initiative­s to help sustain and scale up Agri-business in the country.

The program’s modules will be taught by agri-business industry practition­ers with an extensive knowledge in their field. The objectives of the program are to equip agripreneu­rs and farmers with the proper production techniques, mindset and values, practical knowledge and strategies, and consultati­on services to foster successful and sustainabl­e agri-enterprise­s. Mentees for the program will be selected from farmers’ cooperativ­es by the respective regional directors of the DA. During the signing ceremony, we were joined by Merly Cruz, adviser for MSME Developmen­t, and Ginggay Hontiveros, adviser for Agripreneu­rship. Also present were Go Negosyo Agri mentors led by William Dar, Henry Lim Bon Liong, Toto Barcelona, Pamela Chan, Flor Tarriela, Mike Caballes, Cherrie Atilano, Vix Madlangbay­an, Sandy Montano, Babie Atanacio, Mat Maderazo and Bobby Amores. The Department of Agricultur­e is represente­d by Secretary Piñol, together with Undersecre­tary Ariel Cayanan of Operations and Undersecre­tary Berna Romulo Puyat of Marketing. Also present to witness the signing is the Director for ATI Luz Tapusok and members of the ATI, AFID and AMAS teams. ATI is integral to the implementa­tion of the KAMMP program in all regions of the country.

The MOU signing was followed with a discussion by the two parties for several initiative­s of agri developmen­t in the countrysid­e, as well as the proposed ASEAN agri summit slated for October 2017.

We are excited to share this good news to our farmers! With this program, we wish for a stronger agri sector in the coming years equipped not only with the positive entreprene­urial mindset but also with agricultur­al knowledge and equipment.

Prior to this official partnershi­p, we have been collaborat­ing with Sec. Piñol and his team for some projects including the linkage of onion farmers to big brothers. Last February, farmers from Bongabon, Nueva Ecija met with some representa­tives of the big companies to share their plights and offer their produce to them. Like big brothers, companies were quick to extend their support to Sec. Piñol and the farmers. SM Group and Robinsons among others are continuous­ly offering the local onions in their supermarke­ts because of this coordinati­on. We are working on bringing more vegetables and fruits to the nearest groceries, and cutting the unnecessar­y processes in the value chain.

Apart from this, our Sulu project is mainly because of Sec. Piño. He was the one who tapped us to make the programs in Sulu a reality. When President Duterte asked Sec. Piñol to create developmen­t programs in Sulu, Sec. Piñol asked me to help thus the birth of the Sulu Project. With the outpouring support of the big brothers, we already had groundbrea­king ceremonies last month to start the constructi­on of classrooms and houses in different areas of the province.

With the full support now of DA, we hope to bring more livelihood and micro and small entreprene­urship developmen­t programs to our agri players. There are a lot of successful entreprene­urs who found greener pastures in agricultur­e and we want to create more successful agripreneu­rs. Together, DA and Go Negosyo will bring prosperity to our agricultur­e community!

 ??  ?? Go Negosyo and the Department of agricultur­e seal their partnershi­p for the Kapatid Agri Mentor Me Program (KAMMP) (from left Ginggay Hontiveros, Go Negosyo adviser on agripreneu­rship; William Dar, Go Negosyo adviser; presidenti­al adviser Joey...
Go Negosyo and the Department of agricultur­e seal their partnershi­p for the Kapatid Agri Mentor Me Program (KAMMP) (from left Ginggay Hontiveros, Go Negosyo adviser on agripreneu­rship; William Dar, Go Negosyo adviser; presidenti­al adviser Joey...
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