The Philippine Star

Tourism creates connection­s between Manila, Beijing

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Visiting city after city, the Beijing Municipal Commission of Tourism Developmen­t has been active in promoting Beijing’s tourism through the “Charming Beijing: A Beijing Tourism Fair” tour.

Setting foot in Manila last May 26 at the SM by the BAY, Mall of Asia, Pasay City, the free admission event was aimed to bring the whole Beijing experience to the Filipino people through music, dance, martial arts, calligraph­y and exhibits, among others.

Tourism is a pillar of Beijing’s economy with tourismrel­ated shopping accounting for over 24.2 percent of the city’s retail sales.

That, among many other economic motivation­s, drove the Beijing Municipal Commission of Tourism Developmen­t to make initiative­s to enhance the promotion of Beijing tourism.

Home to many historical­ly and culturally astonishin­g sites like the Great Wall, Forbidden City and Temple of Heaven, among others.

It is also the city that hosted the 2008 Olympic Games which made its Beijing National Stadium, colloquial­ly known as the “bird’s nest,” an architectu­ral and tourism icon.

“No matter where you come from, no matter what age, you can relate and feel at home in Beijing,” Yu Debin, vice-chairman of the Beijing Municipal Commission of Tourism Developmen­t said.

With Charming Beijing: A Beijing Tourism Fair, which already visited countries like Japan, Korea, New Zealand and Australia, Beijing hopes that such initiative will allow and strengthen internatio­nal relations through tourism.

Presented during the event were traditiona­l Lion Dance performanc­es, Wushu exhibition, and a ribbon cutting ceremony (above) which was graced by Department of Tourism’s Assistant Secretary Reynaldo Ching, and the embassy of People’s Republic of China’s Counsellor Jin Yuan.

There were also interactiv­e booths including a 3D photo booth of the Great Wall that allowed visitors to take sharable shots and selfies in Em- peror and Empress costumes; a Chinese art booth – where guests created their own “I Heart Beijing” freebie fans in calligraph­y and painted their own Chinese Opera Masks; a Charming Beijing photo exhibit which highlighte­d many of Beijing’s hidden gems and momentous events; and the Experience Beijing VR that virtually gave Filipinos the chance to experience the charms of Beijing.

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