Sophisticated & contemporary
HSBC unveils a new global card design that features the bank’s historic lions depicted in a new contemporary graphic design available to new credit and debit card holders.
The new Red Mastercard has now been repositioned as HSBC’s rewards card. Cardholders can now earn bonus points faster and earn four times the bonus points for each spend. The category has also been expanded to include not only shopping but also dining, online shopping, as well as overseas/foreign currency spending.
Another new addition to the Red Mastercard is that the rewards offer now includes air miles. Cardholders can now redeem Asia Miles, KrisFlyer and Mabuhay Miles frequent flyer program for points earned starting June 1. Points are now valid for three years, giving the cardholders more time to accumulate bonus points and redeem the rewards of choice. HSBC head of retail banking and wealth management
Kris Werner said, “With millions of HSBC debit and credit cards in circulation globally, our cards are the most visible asset of our brand. The HSBC lions, Stephen and Stitt, whose statues have guarded the entrance of our headquarters in Hong Kong since the 1920s and now visible in HSBC offices worldwide, including Shanghai, London, Toronto, Vancouver and Mexico City, are a symbol of strength and courage. The lions, which reflect our rich history and spirit of resilience, also stand for the values of protection and prosperity that HSBC strives to deliver to our customers. The new design features a modern, sophisticated interpretation of one of the lions using dynamic facets. It invokes the company’s heritage in a contemporary style, befitting the diverse markets and customers HSBC serves today, and reflecting the future ambitions of the bank and its customers.”
HSBC’s new cards were designed with increased durability providing greater convenience. The cards are also embedded with the contactless payment features.