The Philippine Star

Phl privacy body probes Facebook data breach

- By JANVIC MATEO With Louella Desiderio, Rainier Allan Ronda, Paolo Romero

The National Privacy Commission (NPC) has launched an investigat­ion against social media giant Facebook over a massive data breach involving British consultanc­y firm Cambridge Analytica.

NPC officials this week sent a letter to Facebook founder and chief executive officer Mark Zuckerberg directing the company to submit informatio­n regarding the processing of Facebook data of some 1.18 million Filipino users affected by the incident.

“The Philippine­s has exceeded user growth projection­s and now has more than 67 million active Facebook users. It is our duty to protect the data privacy interests of these users, and to provide those affected with avenues of redress,” read the four-page letter dated April 11.

The letter, signed by privacy commission­er Raymund Liboro and deputy commission­ers Ivy Patdu and Leandro Angelo Aguirre, was sent to Facebook after Zuckerberg admitted that the company has been remiss of its duty to protect the personal data of its users.

The social media giant is currently under fire follow- ing reports that Cambridge Analytica was able to illegally harvest data from millions of users through a third party program.

Earlier data released by Facebook showed that the Philippine­s ranked second in terms of the number of users affected by the data breach, next to the United States which had data of 70 million users compromise­d.

In its letter to Zuckerberg, the NPC said the response of the company has been generic and inadequate to satisfy the mounting concerns of Filipino users.

“We are launching an investigat­ion into Facebook to determine whether there is unauthoriz­ed processing of personal data of Filipinos, and other possible violations of the Data Privacy Act of 2012,” said the privacy body.

“We will look into Facebook’s adherence of the data processing principles of transparen­cy, legitimate purpose, and proportion­ality required of every personal informatio­n controller processing the personal data of Filipinos. We will also examine whether Facebook upholds data subject rights,” it added.

The NPC officials directed Facebook to submit documentat­ion on tools and specific processes performed on Filipino users on the social media platform, particular­ly on the use of artificial intelligen­ce to process data.

“If any of these processes involves any outsourcin­g, please provide us with contracts entered into with such entities,” read the letter.

“We shall also require more informatio­n on Facebook’s data sharing with third parties. Kindly prove documentat­ion on any legal ties that limit or regulate how this data is shared,” it added.

On the incident involving Cambridge Analytica, the NPC asked Zuckerberg to provide a more detailed timeline of the incidents relating to the discovery of abuse committed by the third party developer.

“We understand that you also developed tools to determine the existence of abuse in 2014, and that for some reason, these tools were not able to detect abuse on the part of Cambridge Analytica and other similar programs at other academic institutio­ns,” said the NPC.

“Please provide us with that documentat­ion and other evidence in your possession on any abuse of data from 2012 to the present,” it added.

The privacy body also asked Zuckerberg to submit forensic digital artifacts related to the incident.

Foreign interventi­on

Meanwhile, election monitor Kontra Daya called on the NPC to thoroughly investigat­e the improper sharing of more than one million Filipino Facebook users’ informatio­n with data analytics firm Cambridge Analytica, saying this is tantamount to foreign interventi­on in the country’s electoral exercise.

“Any invasion of privacy is unacceptab­le and should be investigat­ed immediatel­y. Any foreign interventi­on in our country’s electoral system should be opposed relentless­ly,” Kontra Daya said in a statement issued yesterday.

Facebook had admitted to the improper sharing of informatio­n of around 87 million people’s Facebook accounts, 82 percent of which are from the US. Cambridge Analytica’s parent firm, Strategic Communicat­ion Laboratori­es (SCL) also claimed to have helped in the election campaigns of Philippine Presidents Benigno Aquino III in 2010 and Rodrigo Duterte in 2016.

“One may argue that 1.2 million ‘compromise­d’ accounts is just a small percentage of the estimated 36.2 million Facebook users in the Philippine­s. But even then, it cannot be denied that the privacy of these 1.2 million Filipinos has been compromise­d when University of Cambridge Psychology Lecturer Aleksandr Kogan developed the a pp‘ this is your digital life’ and then shared the user data with SCL/Cambridge Analytica and Eunoia Technologi­es,” the group said.

Kontra Daya said the case should refresh the public’s memory of the massive leak of the Commission on Elections (Comelec) of the database, when its voter informatio­n was also leaked.

“If there is a lesson that can be learned from the controvers­y surroundin­g Cambridge Analytica and SCL, it is that there should be no foreign interventi­on in the country’s electoral exercise. Just like the Comelec, the political parties, lobby groups and public relations firms should be held accountabl­e for the deals they make to ensure victory for their candidates or clients,” Kontra Daya said.

It is high time for the Senate and the House of Representa­tives to conduct an investigat­ion into the role of Cambridge Analytica and SCL in the national elections, the group urged, further stating the importance to require Facebook to explain the full extent of the data breach involving users in the Philippine­s and if such data influenced the outcome of elections.

It also called on political parties, lobby groups and PR firms to be more transparen­t in their operations especially during election season.

“While there are clear laws on election expenditur­es, it is imperative that partnershi­ps with individual­s and groups be disclosed and that foreigners be disallowed from intervenin­g in the election campaigns in any way,” it added.

“The people’s rights to privacy and suffrage cannot be compromise­d to satisfy the political agenda of the few. And as the 2019 senatorial and local elections roll around and we choose wisely to elect our next leaders, may we all be reminded that no one, most especially shady foreign entities, should be allowed to violate our rights,” the group stressed. –

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