THE NEW RULES OF DENIM
Denim is front and center this month only at SM Supermalls
The rules? There are no rules. From the ’70s, ’80s, ’90s, up until this day, denim has ruled in everyone’s wardrobe. In this age of disruption in the fashion industry, you are your own style icon. Pair your denim any way you want to. From the skinny to wide-leg, from the high-waisted to low-rise, we show you how to wear your favorite denims.
In an effort to give you a leg up on your denim hunt, SM Supermalls will be holding a month-long jeans festival this July so you can sift selectively through the best of the best denim out there, try them on, and find your perfect match. Celebrating fashion that never goes out of style, SM Supermalls will showcase a wide variety of events for jeans lovers everywhere.
At the nationwide Denim Sale, get jeans in every style up to 70 percent off with all your favorite brands. Check out the cool, denim-themed art installations on display. Be inspired and watch the denim runway shows happening every weekend this month in select SM Supermalls. Check out the augmented reality fitting rooms, denim fest parades, and more.
And addition to that, as part of SM’s 60 #AweSM years celebration, SM is treating everyone with the first #AweSM SM Sale until today in all SM Supermalls, where shoppers can experience 60 percent off, pay only 60 percent less P60, or pay only P60 in participating stores. Be part of the denim movement this July only at SM Supermalls.
For more details, visit www.smsupermalls.com and follow its social media accounts at Facebook (Facebook.com/smsupermalls), Twitter (Twitter.com/ smsupermalls) and Instagram (Instagram. com/smsupermalls).