Miniso opens 60th branch at SM Aura Premier
Japanese fast-fashion brand Miniso recently opened its 60th store in the Philippines the third level of SM Aura Premier.
The store opened with a Kagami Biraki ceremony with singer and actress Julie Anne San Jose as its special guest. Miniso president Michael Hong, vice president Mariano Guy, international country director Johnny Huan led the ceremonies together with SM Supermalls AVP for operations Bernice Baculi, AVP for leasing Kimmi Siu Dewar, and SM Aura Mall manager Margie De Leon.
Shoppers in the area can now enjoy Miniso’s wide selection of creative and low-priced products ranging from creative home necessities, health and beauty, fashion accessories, stylistic gifts, office supplies, stationery gifts, seasonal products, boutique package decoration, digital accessories, and food and drink.
Headquartered in Toyko, Japan, Miniso was jointly founded by its chief designer Miyake Junya and young Chinese entrepreneur Jacky Ye with their three core values: quality, idea and low price.
To date, it has opened more than 2,100 stores around the world in the United States, Canada, Russia, Singapore, Brazil, Saudi Arabia, the United Arab Emirates, Turkey, South Africa, Korea, Malaysia, Thailand and the Philippines.
Miniso continues to bring its creative and quality way of life to its customers in soon-to-open Miniso stores at SM Bacoor and SM Santa Rosa. For updates follow Miniso Philippines on Facebook and Instagram.