The Philippine Star

World class speakers to inspire retailers with new ideas at NRCE

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The 26th National Retail Conference and Stores Asia Expo (NRCE), the biggest and most important retail event in the country, will again bring in some of the world’s luminaries and experts in retail leadership and marketing on Aug. 15-16, 2019 at the SMX Convention Center Manila.

Two world class speakers will share their knowledge on leadership practice in the biggest retail group in the world and shed light on the neuroscien­ce of successful retail marketing.

Technology evangelist Jesus Vega will serve as keynote speaker and will share best practices in people management and leadership. The Spain-based advisor and speaker has worked as managing director for Zara-Inditex, the biggest fashion retail group in the world.

During his time with Zara, Vega contribute­d to the clothing giant’s IPO and to the opening of thousands of new stores in various parts of the world. At Zara, he also helped launch new brands and formats including Oysho and Uterqüe.

US-certified neuro-linguistic programmin­g (NLP) practition­er Ben Ampil will also grace this year’s NRCE to discuss the neuroscien­ce of successful retail marketing. NLP is a management tool widely used by Fortune 500 Companies and world-class celebritie­s and athletes.

The Filipino motivation­al speaker and seasoned executive has over 20 years experience in various cross-functional discipline­s of general management, operations, corporate planning, sales and marketing, and business developmen­t.

NRCE 2019 overall chairman and Robinsons Land president Frederick Go said that NRCE is the Philippine Retailers Associatio­n’s commitment to provide the industry with updated knowledge and insights to help them in their business.

“As an event of retailers, by retailers, and for the retailers, we have the capacity to curate topics that are relevant and upto-date to guide our fellow retailers with the right tool amidst disruption­s and changes we face in the industry,” Go said.

NRCE is the biggest and the longest-running retail event in the country, organized by the PRA.

Platinum sponsors for this year’s NRCE include PLDT Enterprise, Globe Business, and Wilcon Depot. Other sponsors and partners include Robinsons Malls, Unilab and Penshoppe (Gold); Ayala Malls, CMG Retail Inc. (Bronze); The Philippine

STAR (Official Newspaper); Springtime Design Ltd (Official Brand Consultant­s); iManila (Official Social Media Partner); Rich Graphix Brand, Heritage Multi-Office Products, Chatbot Ph (Expo Sponsors); WGSN Ltd., Blogapaloo­za Inc. (Session Sponsors); The Manila Times, Innity Philippine­s, Crossover (Media Partners).

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Go

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