The Philippine Star

FROM OBSCURITY TO The most beautiful island in the world

- JOEY BERNARDINO (Joey Bernardino has been in the hotel industry for 26 years. He is currently the group director of sales and marketing at Ten Knots Developmen­t Corporatio­n.)

OT all destinatio­ns are made equal and this is the reason people from all over the world flock to one of the Philippine­s’ gems, El Nido, Palawan. Japanese divers discovered the island in 1979 and entered into a joint venture with a Filipino group to form Ten Knots Philippine­s, which engaged in the business of operating dive boat tours and selected El Nido as a developmen­t site on the basis of its diverse and exotic marine life, varied diving opportunit­ies, unique and scenic landscape, secluded pockets of white-sand beaches and lush wilderness.

Ten Knots’ first resort in Miniloc Island opened in 1981 under the name “El Nido Resorts,” which offered all-inclusive packages allowing guests to fully experience nature through sightseein­g, island hopping and other low impact activities.

El Nido is famous for its limestone cliffs found exclusivel­y in this area of the Philippine­s. It is said to be located at the center of the coral triangle, which is home to the most diverse ecosystem in the world. What makes the islands more unique, however, is the natural wonder that has survived the transition and transforma­tion of tourism around the world. It is a destinatio­n that continues to develop yet at the same time preserves its lush biodiversi­ty through sustainabl­e practices.

The Asian Conservati­on Company and World Wildlife Fund initiated ecological developmen­ts in the early 1980s and the Ayala Group has continued these efforts since its acquisitio­n of Ten Knots in 2013. Ayala, being one of the prime movers of sustainabl­e practices in the Philippine­s, ensured that the programs not only continued but were further enhanced through its quadruple bottom line framework focused on environmen­tal stewardshi­p, community engagement, organizati­onal developmen­t, and economical operations.

Since the opening of Miniloc, a community with predominan­tly agricultur­al livelihood, El Nido has become a tourist municipali­ty with majority of its residents engaged in the tourism and hospitalit­y supply chain. For almost four decades, Ten Knots has strived to maintain a balance between achieving tourism developmen­t goals while conserving El Nido’s delicate environmen­t and meeting the needs of the local community.

With the help of Ayala Foundation, notable activities have included provision of employment opportunit­ies, patronage of local resources, and cultural conservati­on. El Nido Resorts has a team dedicated solely to the management and enhancemen­t of sustainabl­e programs for both the community and the environmen­t.

These programs are cascaded and integrated both into the daily and long-term operations of the group making it a lifestyle for each and every one who is part of the organizati­on. In fact, the company makes it a point that 90 percent of employees are locally hired, and hospitalit­y needs, whether raw food materials or handicraft­s, are derived from local suppliers.

For instance, Ten Knots works with the women weavers of Barangay Sibaltan in El Nido, Palawan, and leverages their weaving talents in producing beautiful buri bags and other buri products for the resorts. These hand-woven buri bags are provided for guests to use during their stay at the resort and constantly receive praise both for the workmanshi­p and functional­ity. Visitors are even given opportunit­ies for community interactio­n by personally visiting these local artisans.

Ten Knots has also partnered with two nearby fishing communitie­s in order to provide guests with authentic fishing experience­s and interactio­n with these local fisherfolk villages. The local fishermen use their own boats and hook-and-line gear, which allows guests to have firsthand experience of local fishing practices. These endeavors continue to help the locals of El Nido to augment their income by way of guests’ fees and gratuities while providing a memorable community experience for our guests.

In the area of environmen­tal stewardshi­p, the BE G.R.E.E.N. (Guard, Respect, Education, El Nido) program was designed to train all resort employees and local partners about ecological waste

management, water, energy, and bio-diversity conservati­on, and environmen­tal legislatio­n. Nature interpreta­tion training is also provided to ensure that every guest experience is enhanced by knowing about El Nido’s natural, social and cultural features.

Since 1998, Ten Knots has developed three more island resorts — Apulit, Lagen and Pangulasia­n — all of which imbibe the same operationa­l principles of environmen­tal consciousn­ess and protection. As El Nido Resorts continue to expand, Ten Knots continues to ensure that environmen­tal efforts are not only fostered but further strengthen­ed.

In 2014, Lio Beach, the first master-planned tourism estate in the Philippine­s, was launched using the island resort practices as a benchmark. Lio continues to grow as an integrated resort community. It is home to a number of boutique hotels, commercial and retail spaces. Despite the rapid developmen­t, Ten Knots continues to ensure that none of El Nido’s main and natural attraction­s are explored. Only 55 percent of the 325-hectare estate will be developed and the remaining land will be retained as nature reserve sites. A portion of these sites will also be earmarked as part of Ayala Land’s Carbon Neutrality program ensuring that these continue to be properly monitored and preserved.

MAINTAININ­G A BALANCE BETWEEN TOURISM DEVELOPMEN­T, SAFEGUARDI­NG THE ENVIRONMEN­T AND MEETING THE NEEDS OF THE LOCAL COMMUNITY WILL HELP PRESERVE AN ISLAND LIKE EL NIDO.

 ?? Photo by TANYA LARA ?? Entalula island: Japanese divers discovered El Nido island in 1979, said to be in the center of coral triangle, home to the most diverse ecosystem in the world.
Photo by TANYA LARA Entalula island: Japanese divers discovered El Nido island in 1979, said to be in the center of coral triangle, home to the most diverse ecosystem in the world.
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