The Philippine Star

Grab expands food delivery to Bacolod

- By RICHMOND MERCURIO

Super app Grab continues to expand its online food delivery platform, recently adding Bacolod City to its growing nationwide network.

The introducti­on of GrabFood in Bacolod is expected to further cement Grab’s position as the leading food delivery platform with the largest operations in the Philippine­s.

“In 2015, we came to Bacolod to help address transporta­tion issues and have since become an indispensa­ble part of Negrenses’ daily commute. We now take on the challenge of improving access to great food and bringing more livelihood opportunit­ies for the people of Bacolod through GrabFood,” GrabFood Philippine­s head EJ Dela Vega said

Bacolod is a highly-urbanized city that holds a rich history and is known for its mouthwater­ing cuisine. With Bacolod’s culinary scene, GrabFood has partnered with a variety of merchants to cater to a diverse range of customers in the city.

“Food delivery is a natural extension of Grab’s transport services. Bringing this service is part of our commitment to transformi­ng Bacolod into a smarter city powered by Grab,” said Joann Yoshida, Grab Philippine­s operations lead for Western Visayas.

In less than a year since its launch, GrabFood has already expanded in 35 cities nationwide.

According to Grab, a market research by Kantar showed that GrabFood is the most often used food delivery platform in the Philippine­s in the second quarter with 78 percent of users voting for it over other app-based food delivery brands.

GrabFood currently has the widest selection of restaurant partners in the Philippine­s.

Last August, GrabFood further beefed up its service with the start of 24/7 operations in Metro Manila and Cebu.

“As the leading super app in the Philippine­s, our mission is to elevate the lives of Filipinos by solving daily limitation­s and addressing their most basic needs,” Dela Vega said.

Aside from online food delivery service, Grab is further bolstering its position as a super app with the rollout of a new set of transport, logistics and lifestyle services including Bus Marketplac­e, GrabExpres­s Nationwide Delivery, GrabSalon, GrabGifts, Videos, and Hotels.

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